Compare PressRush and Adobe Advertising Cloud - Dec 2022

Shlomi Lavi

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Bottom Line: Which is Better - PressRush or Adobe Advertising Cloud?

PressRush is more expensive to implement (TCO) than Adobe Advertising Cloud, and PressRush is rated higher (92/100) than Adobe Advertising Cloud (90/100).

Looking for the right Press Releases solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Aito Software Vs. Adobe systems

Aito Software: PressRush is a product of Aito Software Inc., a technology company based in the south of Finland. The company has been in business since 2011. We focus on building the best possible software to help YOU be awesome at your job. We know that software is just a small part of the PR puzzle, but we work very hard to make that part of your life suc...

Adobe systems: Adobe Systems  is a computer software company. it has historically focused upon the creation of multimedia and creativity software products, with a more-recent foray towards rich Internet application software development. Adobe was founded in December 1982 by John Warnock and Charles Geschke, who established the company after leaving Xerox P...

Who is more expensive? PressRush or Adobe Media Optimizer?

The real total cost of ownership (TCO) of Press Releases software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for PressRush and Adobe Media Optimizer.

PressRush price starts at $49 per user/month , On a scale between 1 to 10 PressRush is rated 4, which is lower than the average cost of Press Releases software. Adobe Media Optimizer accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 PressRush is rated 4, which is lower than the average cost of Press Releases software.

Bottom line: PressRush cost is around the same cost of Adobe Media Optimizer.

Which software includes more/better features?

We've compared PressRush Vs. Adobe Advertising Cloud based on some of the most important and required Press Releases features.

PressRush: We are still working to collect the list of features for PressRush.

Adobe Media Optimizer: We are still working to collect the list of features for Adobe Media Optimizer.

Target customer size

PressRush's typical customers include: Small, medium and large size businesses, and Adobe Media Optimizer's target customer size include: Medium and large size businesses.