Compare Prezly and Kenshoo - Oct 2022

Shlomi Lavi

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Bottom Line: Which is Better - Prezly or Kenshoo?

Kenshoo is more expensive to implement (TCO) than Prezly, and Prezly is rated higher (91/100) than Kenshoo (80/100).

Looking for the right Press Releases solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Prezly.com Vs. Kenshoo

Prezly.com: Prezly is an enterprise platform for newsrooms, contact management, and outreach: the better way to do stakeholder communication.Connect your content with your influencers. Manage your stories. Engage your influencers. Measure and increase your impact.

Kenshoo: Kenshoo is the global leader in agile marketing. Kenshoo’s mission is to empower every marketer in the world with technology to build brands and generate demand across all media. In two separate evaluations, Forrester Research cited Kenshoo as “The Sole Leader” in bid management software and social advertising platforms. Kenshoo is the only Faceboo...

Who is more expensive? Prezly or Kenshoo?

The real total cost of ownership (TCO) of Press Releases software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Prezly and Kenshoo.

Prezly price starts at $50 per user/month , On a scale between 1 to 10 Prezly is rated 4, which is lower than the average cost of Press Releases software. Kenshoo accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 Prezly is rated 4, which is lower than the average cost of Press Releases software.

Bottom line: Kenshoo is more expensive than Prezly.

Which software includes more/better features?

We've compared Prezly Vs. Kenshoo based on some of the most important and required Press Releases features.

Prezly: We are still working to collect the list of features for Prezly.

Kenshoo: We are still working to collect the list of features for Kenshoo.

Target customer size

The usual customers of Prezly are the small to medium-sized business (SMBs) owners that make use of the industry of marketing, mainly with the PR system. and Kenshoo's target customer size include: Medium and large size businesses.