Compare Prezly and Adobe - Sep 2023

Shlomi Lavi

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Bottom Line: Which is Better - Prezly or Adobe?

Adobe is more expensive to implement (TCO) than Prezly, and Adobe is rated with the same score (91/100) as Prezly (91/100). Adobe offers users more features (6) than Prezly (0).

Looking for the right Press Releases solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Prezly.com Vs. Marketo

Prezly.com: Prezly is an enterprise platform for newsrooms, contact management, and outreach: the better way to do stakeholder communication.Connect your content with your influencers. Manage your stories. Engage your influencers. Measure and increase your impact.

Marketo: In 2007, my co-founders and I created Marketo with a passion and a vision to build a great company – one that changes the market with our technology innovation and thought leadership; one that delivers real value to our customers; one that delights our users on a daily basis with the experience of working with our software; one that creates substan...

Who is more expensive? Prezly or Adobe Marketo Engage?

The real total cost of ownership (TCO) of Press Releases software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Prezly and Adobe Marketo Engage.

Prezly price starts at $50 per user/month , On a scale between 1 to 10 Prezly is rated 4, which is lower than the average cost of Press Releases software. Adobe Marketo Engage price starts at $895 per month , When comparing Adobe Marketo Engage to its competitors, the software is rated 10 - much higher than the average Press Releases software cost.

Bottom line: Adobe Marketo Engage is more expensive than Prezly.

Which software includes more/better features?

We've compared Prezly Vs. Adobe based on some of the most important and required Press Releases features.

Prezly: We are still working to collect the list of features for Prezly.

Adobe Marketo Engage: Campaign Management, Email Marketing, Lead Management, Marketing Automation, Sales and CRM Integration.

Target customer size

The usual customers of Prezly are the small to medium-sized business (SMBs) owners that make use of the industry of marketing, mainly with the PR system. Customers of the software mainly include small and medium businesses from a diverse range of industries.