Compare Qlik Sense and Ad-Juster - Dec 2022

Shlomi Lavi

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Bottom Line: Which is Better - Qlik Sense or Ad-Juster?

Ad-Juster is more expensive to implement (TCO) than Qlik Sense, and Qlik Sense is rated higher (95/100) than Ad-Juster (75/100). Qlik Sense offers users more features (5) than Ad-Juster (3). There is a clear winner in this case and it is Qlik Sense!

Looking for the right Business Intelligence solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

QlikTech Vs. Ad-Juster, Inc.

QlikTech: QlikTech is a software company based in Radnor, Pennsylvania. QlikTech is the provider of QlikView, a Business Intelligence (BI) software, which combines the features of dynamic presentations, instantaneous data manipulation, and real-time data analysis.

Ad-Juster, Inc.: Ad-Juster automatically creates daily ad discrepancy and pacing reports allowing digital publishers to immediately act on expensive ad discrepancies. The Ad-Juster Publisher Dashboard provides digital publishers with a single centralized web based location to connect to and aggregate data from supported third party and local ad servers.

Who is more expensive? Qlik Sense or Ad-Juster?

The real total cost of ownership (TCO) of Business Intelligence software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Qlik Sense and Ad-Juster.

Qlik Sense price starts at $30 per user/month , On a scale between 1 to 10 Qlik Sense is rated 2, which is much lower than the average cost of Business Intelligence software. Ad-Juster accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 Qlik Sense is rated 2, which is much lower than the average cost of Business Intelligence software.

Bottom line: Ad-Juster is more expensive than Qlik Sense.

Which software includes more/better features?

We've compared Qlik Sense Vs. Ad-Juster based on some of the most important and required Business Intelligence features.

Qlik Sense: Ad-Hoc Analysis, Ad-Hoc Reporting, Customizable Dashboard, Dashboarding, OLAP.

Ad-Juster: Data Import/Export, Basic Reports, Online Customer Support.

Target customer size

Since Qlik Sense has the ability to handle unlimited users, it can be used by different businesses of varied sizes. Ad-Juster is suitable for a wide range of industries including retail, telecom, online shopping, high tech and manufacturing.