Shlomi Lavi /
Aug 06, 2022
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Bottom Line: Which is Better - Rival IQ or Marketing 360?
Rival IQ is more expensive to implement (TCO) than Marketing 360, and Marketing 360 is rated higher (91/100) than Rival IQ (81/100). Marketing 360 offers users more features (5) than Rival IQ (0). There is a clear winner in this case and it is Marketing 360!
Looking for the right Social Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:
Rival IQ Vs. Marketing 360
Rival IQ: Rival IQ is digital marketing analytics software that provides a competitive perspective of your market.
Rival IQ delivers on-demand analytics for you and your competitors’ digital marketing presence, including social media performance across six social networks, SEO keyword rankings, and website content - all delivered in one place.
Rival I...
Marketing 360: Marketing 360® is a Top Rated National® marketing platform. We're driven to continually produce, power and promote the greatest marketing platform in the world. Our Marketing 360® platform is a combination of top-notch, fully managed marketing services and intelligently integrated marketing software.
We’re different because we don’t just special...
Who is more expensive? Rival IQ or Marketing 360?
The real total cost of ownership (TCO) of Social Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Rival IQ and Marketing 360.
Rival IQ price starts at $239 per month , On a scale between 1 to 10 Rival IQ is rated 6, which is similar to the average cost of Social Marketing software. Marketing 360 price starts at $395 per month , When comparing Marketing 360 to its competitors, the software is rated 2 - much lower than the average Social Marketing software cost.
Bottom line: Rival IQ is more expensive than Marketing 360.
Which software includes more/better features?
We've compared Rival IQ Vs. Marketing 360 based on some of the most important and required Social Marketing features.
Rival IQ: We are still working to collect the list of features for Rival IQ.
Marketing 360: Chat, Prospect Segmentation, Email Marketing, Task Management, Social Media.
Target customer size
Rival IQ's typical customers include: Small, medium and large size businesses, Marketing 360® is designed mainly for entrepreneurs as well as those engaging in small to medium-size business.