Compare SocialFlow and Hootsuite - May 2022

Shlomi LaviShlomi Lavi / May 18, 2022

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Bottom Line: Which is Better - SocialFlow or Hootsuite?

SocialFlow is more expensive to implement (TCO) than Hootsuite, and Hootsuite is rated higher (93/100) than SocialFlow (84/100). Hootsuite offers users more features (15) than SocialFlow (4). There is a clear winner in this case and it is Hootsuite!

Looking for the right Brand Management solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

SocialFlow Vs. Hootsuite

SocialFlow: SocialFlow’s technology solutions measurably improve your Brand’s ability to be successful in using social platforms such as Facebook and Twitter. We improve user engagement with your content, and therefore increase the rate at which users take action. We do this by using real-time data to understand the constantly changing interests of your a...

Hootsuite: Hootsuite is a social media management system for businesses and organizations to collaboratively execute campaigns across multiple social networks from one secure, web-based dashboard. Launch marketing campaigns, identify and grow audiences, and distribute targeted messages using Hootsuite’s unique social media dashboard. Streamline team workfl...

Who is more expensive? SocialFlow or Hootsuite?

The real total cost of ownership (TCO) of Brand Management software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for SocialFlow and Hootsuite.

SocialFlow price starts at $99 per month , On a scale between 1 to 10 SocialFlow is rated 6, which is similar to the average cost of Brand Management software. Hootsuite price starts at $49 per user/month , When comparing Hootsuite to its competitors, the software is rated 2 - much lower than the average Brand Management software cost.

Bottom line: SocialFlow is more expensive than Hootsuite.

Which software includes more/better features?

We've compared SocialFlow Vs. Hootsuite based on some of the most important and required Brand Management features.

SocialFlow: Publishing Social Content, Social Curation, Social Promotions, Template Creator.

Hootsuite: Blogger Integration, Business Content Sharing, Facebook Integration, Flickr Integration, Foursquare Integration.

Target customer size

Marketing is the first love for every brand, however, it becomes hard to measure its effectiveness. Hootsuite is perfect for companies of all shapes and sizes.



SocialFlow

ITQlick rating
(4/5)

starts at $99 per month

Launched in 2009, SocialFlow is a Social Media Optimisation platform that helps you improve the business performance on social media sites like Facebook and Twitter. Developed by Frank Speiser and Mike Perrone,...

Categories: Social Marketing, Social Media, Social Media Management.

Hootsuite

ITQlick rating
(4.4/5)

starts at $49 per user/month

Hootsuite is the world’s most widely used social media relationship platform with more than 10 million users, including 744 of the Fortune 1000 companies that trust Hootsuite to manage their social media prog...

Categories: Financial reporting, Data Analysis Tools, Content Management, Customer Loyalty, Team Collaboration.

Compare specifications

Compare features

SocialFlow: 4 Features

Publishing Social Content
Social Curation
Social Promotions
Template Creator

Hootsuite: 15 Features

Blogger Integration
Business Content Sharing
Facebook Integration
Flickr Integration
Foursquare Integration
Global Content Library
Google Plus
Instagram Integration
LinkedIn Integration
Publishing Social Content
Social Analytics
Social Customer Care
Social Promotions
Twitter Integration
WYSIWYG App Builder
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100, the calculation is based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 (10 is high cost), based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Functionality score
Software review
Compare
SocialFlow
ITQlick rating
4/5
Score
84/100
Pricing
6.6/10
License pricing
$99 per month
Functionality
7
Compare
Hootsuite
ITQlick rating
4.4/5
Score
93/100
Pricing
2/10
License pricing
$49 per user/month
Functionality
31
BrandSpot
ITQlick rating
4/5
Score
77/100
Pricing
7.8/10
License pricing
$10 per month
Functionality
5
Brandworkz
ITQlick rating
3.5/5
Score
62/100
Pricing
4.4/10
License pricing
$454.34 per month
Functionality
5
Echosec
ITQlick rating
3.3/5
Score
62/100
Pricing
5.4/10
License pricing
Pricing not available
Functionality
3

Auditor - Shlomi Lavi

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Shlomi Lavi is an entrepreneur and founder of ITQlick.com. He holds a Bachelor of Science (B.Sc.) in Information Systems Engineering from Ben Gurion University in Israel. Shlomi brings 17 years of global IT and IS management experience as a consultant and implementation expert for small, medium and large-sized (global) companies. Shlomi’s goal is to share the best knowledge and news about information systems so you can make smarter buying decisions for your business.