Compare SocialOomph and Hootsuite - Jul 2022

Shlomi LaviShlomi Lavi / Jul 05, 2022

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Bottom Line: Which is Better - SocialOomph or Hootsuite?

SocialOomph is more expensive to implement (TCO) than Hootsuite, and Hootsuite is rated higher (93/100) than SocialOomph (82/100). Hootsuite offers users more features (15) than SocialOomph (6). There is a clear winner in this case and it is Hootsuite!

Looking for the right Social Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

SocialOomph.com Vs. Hootsuite

SocialOomph.com: SocialOomph.com is a service that provides free and paid productivity enhancement services for social media users. We are a Canadian company, operating as a division of 3827992 Canada Inc., and we have been in business since April 2008. Formerly we were known as TweetLater.com, with a focus on productivity solutions for users of Twitter.com. ...

Hootsuite: Hootsuite is a social media management system for businesses and organizations to collaboratively execute campaigns across multiple social networks from one secure, web-based dashboard. Launch marketing campaigns, identify and grow audiences, and distribute targeted messages using Hootsuite’s unique social media dashboard. Streamline team workfl...

Who is more expensive? SocialOomph or Hootsuite?

The real total cost of ownership (TCO) of Social Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for SocialOomph and Hootsuite.

SocialOomph price starts at $55 per month , On a scale between 1 to 10 SocialOomph is rated 6, which is similar to the average cost of Social Marketing software. Hootsuite price starts at $49 per user/month , When comparing Hootsuite to its competitors, the software is rated 2 - much lower than the average Social Marketing software cost.

Bottom line: SocialOomph is more expensive than Hootsuite.

Which software includes more/better features?

We've compared SocialOomph Vs. Hootsuite based on some of the most important and required Social Marketing features.

SocialOomph: Facebook Integration, LinkedIn Integration, Publishing Social Content, Social Listening, Twitter Integration, WYSIWYG App Builder.

Hootsuite: Blogger Integration, Business Content Sharing, Facebook Integration, Flickr Integration, Foursquare Integration.

Target customer size

To maintain a strong footing in the market, SocialOomph helps you to manage your brand very easily. Hootsuite is perfect for companies of all shapes and sizes.

SocialOomph

ITQlick rating
(4.4/5)

starts at $55 per month

Boost your social media productivity! Twitter, Facebook (profiles, pages, and groups), LinkedIn (profiles, groups, and company pages), RSS feeds, blogs, Plurk, and App.net! Easily schedule updates, find quality...

Categories: Social Media, Scheduling.

Hootsuite

ITQlick rating
(4.4/5)

starts at $49 per user/month

Hootsuite is the world’s most widely used social media relationship platform with more than 10 million users, including 744 of the Fortune 1000 companies that trust Hootsuite to manage their social media prog...

Categories: Financial reporting, Data Analysis Tools, Content Management, Customer Loyalty, Team Collaboration.

Compare specifications

Compare features

SocialOomph: 6 Features

Facebook Integration
LinkedIn Integration
Publishing Social Content
Social Listening
Twitter Integration
WYSIWYG App Builder

Hootsuite: 15 Features

Blogger Integration
Business Content Sharing
Facebook Integration
Flickr Integration
Foursquare Integration
Global Content Library
Google Plus
Instagram Integration
LinkedIn Integration
Publishing Social Content
Social Analytics
Social Customer Care
Social Promotions
Twitter Integration
WYSIWYG App Builder
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100, the calculation is based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 (10 is high cost), based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Functionality score
Software review
Compare
SocialOomph
ITQlick rating
4.4/5
Score
82/100
Pricing
6.2/10
License pricing
$55 per month
Functionality
8
Compare
Hootsuite
ITQlick rating
4.4/5
Score
93/100
Pricing
2/10
License pricing
$49 per user/month
Functionality
31
Zoho Soc...
ITQlick rating
4.7/5
Score
93/100
Pricing
6.2/10
License pricing
$10 per month
Functionality
3
Amplifr
ITQlick rating
3.6/5
Score
92/100
Pricing
6.8/10
License pricing
$26 per user/month
Functionality
3
Marketin...
ITQlick rating
4.7/5
Score
91/100
Pricing
2/10
License pricing
$395 per month
Functionality
23

Auditor - Shlomi Lavi

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Shlomi Lavi is an entrepreneur and founder of ITQlick.com. He holds a Bachelor of Science (B.Sc.) in Information Systems Engineering from Ben Gurion University in Israel. Shlomi brings 17 years of global IT and IS management experience as a consultant and implementation expert for small, medium and large-sized (global) companies. Shlomi’s goal is to share the best knowledge and news about information systems so you can make smarter buying decisions for your business.