Compare SocialOomph and Tailwind - Sep 2022

Shlomi Lavi

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Bottom Line: Which is Better - SocialOomph or Tailwind?

SocialOomph is more expensive to implement (TCO) than Tailwind, and Tailwind is rated higher (86/100) than SocialOomph (82/100). Both tools offer the same amount of features.

Looking for the right Social Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

SocialOomph.com Vs. Tailwind

SocialOomph.com: SocialOomph.com is a service that provides free and paid productivity enhancement services for social media users. We are a Canadian company, operating as a division of 3827992 Canada Inc., and we have been in business since April 2008. Formerly we were known as TweetLater.com, with a focus on productivity solutions for users of Twitter.com. ...

Tailwind: Tailwind is the leading Visual Marketing platform for Pinterest and Instagram. We are trusted by over 50,000 leading brands and 300 advertising and communications agencies in over 100 countries. Our platform covers the full marketing cycle from ideation to optimization: CONTENT: Aggregate, discover and manage your visual content in one place...

Who is more expensive? SocialOomph or Tailwind?

The real total cost of ownership (TCO) of Social Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for SocialOomph and Tailwind.

SocialOomph price starts at $55 per month , On a scale between 1 to 10 SocialOomph is rated 6, which is similar to the average cost of Social Marketing software. Tailwind price starts at $9.99 per month , When comparing Tailwind to its competitors, the software is rated 2 - much lower than the average Social Marketing software cost.

Bottom line: SocialOomph is more expensive than Tailwind.

Which software includes more/better features?

We've compared SocialOomph Vs. Tailwind based on some of the most important and required Social Marketing features.

SocialOomph: Facebook Integration, LinkedIn Integration, Publishing Social Content, Social Listening, Twitter Integration, WYSIWYG App Builder.

Tailwind: Freight, Billing & Invoicing, Barcoding, Scheduling, Carrier Performance Reporting.

Target customer size

To maintain a strong footing in the market, SocialOomph helps you to manage your brand very easily. and Tailwind's target customer size include: SMBs.