Compare SoftVu and Keap - Jan 2023

Shlomi Lavi

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Bottom Line: Which is Better - SoftVu or Keap?

SoftVu is more expensive to implement (TCO) than Keap, and Keap is rated higher (97/100) than SoftVu (83/100). Keap offers users more features (15) than SoftVu (5). There is a clear winner in this case and it is Keap!

Looking for the right Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

SoftVu LLC Vs. Infusionsoft

SoftVu LLC: SoftVu, LLC, headquartered in Overland Park, KS, is a provider of online sales and marketing communication solutions. The Company was founded on the basic premise to help our clients streamline the communication process utilizing enhanced forms of communication, automated workflows, and the unique ability to notify senders of email campaigns when t...

Infusionsoft: At Infusionsoft, we've dedicated ourselves to a single purpose: help small businesses succeed. It's our sole reason for existence. We live out this calling (some say obsession) by building the only all-in-one sales and marketing software that makes it easy for small businesses to get organized, attract more customers, grow sales and save massive...

Who is more expensive? SoftVu or Keap?

The real total cost of ownership (TCO) of Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for SoftVu and Keap.

SoftVu accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 SoftVu is rated 10, which is much higher than the average cost of Marketing software. Keap price starts at $169 per month , When comparing Keap to its competitors, the software is rated 2 - much lower than the average Marketing software cost.

Bottom line: SoftVu is more expensive than Keap.

Which software includes more/better features?

We've compared SoftVu Vs. Keap based on some of the most important and required Marketing features.

SoftVu: Campaign Management, Email Marketing, Lead Management, Marketing Automation, Sales and CRM Integration.

Keap: Contact Management, Customer Service, Marketing Automation, Sales Automation, Campaign Management.

Target customer size

SoftVu provides its solution specifically for the mortgage industry. Individual users will find the personal touch of a well designed landing page template to be very effective.