Compare SproutLoud and Brand V02 - Sep 2022

Shlomi Lavi

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Bottom Line: Which is Better - SproutLoud or Brand V02?

SproutLoud is more expensive to implement (TCO) than Brand V02, and SproutLoud is rated higher (80/100) than Brand V02 (56/100). Brand V02 offers users more features (3) than SproutLoud (2).

Looking for the right Email Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Sprout Vs. BrandVO2

Sprout : We're Serious About Social Media No really, we are. At Sprout, we embrace and revel in the fact that social media is a crucial component of brand and customer relationships. Our team of dedicated engineers, marketers, designers, product specialists and customer service professionals work tirelessly for our customers. Team Sprout also boasts a ...

BrandVO2: Brand VO2 was developed by veteran brand marketers frustrated with the lack of digital tools available to identify emerging market trends, threats and competitive opportunities. We believe that on-line brand health surveys are fundamentally flawed in that they present lagging data and are sourced from paid research respondents

Who is more expensive? SproutLoud or Brand V02?

The real total cost of ownership (TCO) of Email Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for SproutLoud and Brand V02.

SproutLoud price starts at $1,500 per user/month , On a scale between 1 to 10 SproutLoud is rated 8, which is higher than the average cost of Email Marketing software. Brand V02 price starts at $20,000 per user/year , When comparing Brand V02 to its competitors, the software is rated 4 - lower than the average Email Marketing software cost.

Bottom line: SproutLoud is more expensive than Brand V02.

Which software includes more/better features?

We've compared SproutLoud Vs. Brand V02 based on some of the most important and required Email Marketing features.

SproutLoud: Data Filtering, Sentiment Analysis.

Brand V02: Data Filtering, Sentiment Analysis, Social Media Metrics.

Target customer size

Customers of the software include small and medium businesses as well as large enterprises. The software is a viable solution for businesses of all sizes and a wide range of types.