Compare SproutSocial and LeadMaster - Nov 2022

Shlomi Lavi

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Bottom Line: Which is Better - SproutSocial or LeadMaster?

SproutSocial is more expensive to implement (TCO) than LeadMaster, and LeadMaster is rated higher (88/100) than SproutSocial (85/100). LeadMaster offers users more features (21) than SproutSocial (3). There is a clear winner in this case and it is LeadMaster!

Looking for the right Social Media Management solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Sprout Social Vs. Leadmaster

Sprout Social : Sprout Social builds powerful, intuitive social media management tools used by thousands of businesses across the globe.Team Sprout also boasts a quirky and culturally diverse combination of personal characteristics and interests. From foodies to fearless travelers to amateur photographers, we share our stories and enrich each other's lives throug...

Leadmaster: Whether you're a corporate marketing professional or an ad agency, you require effective yet easy-to-deploy tools that build sales pipeline. LeadMaster has the tools to succesfully automate your marketing. Track sales leads throughout the sales cycle from lead generation to closing the sale & beyond - so you'll know what's working, who's selling a...

Who is more expensive? SproutSocial or LeadMaster - Lead Management / CRM?

The real total cost of ownership (TCO) of Social Media Management software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for SproutSocial and LeadMaster - Lead Management / CRM.

SproutSocial price starts at $89 per user/month , On a scale between 1 to 10 SproutSocial is rated 4, which is lower than the average cost of Social Media Management software. LeadMaster - Lead Management / CRM price starts at $15 per user/month , When comparing LeadMaster - Lead Management / CRM to its competitors, the software is rated 4 - lower than the average Social Media Management software cost.

Bottom line: SproutSocial cost is around the same cost of LeadMaster - Lead Management / CRM.

Which software includes more/better features?

We've compared SproutSocial Vs. LeadMaster based on some of the most important and required Social Media Management features.

SproutSocial: Data Import/Export, Basic Reports, Online Customer Support.

LeadMaster - Lead Management / CRM: Customer Service, Email Marketing, Marketing Automation, Sales Automation, Collaboration Center .

Target customer size

The software is a useful product for customers of all sizes without any restriction on industrial affiliation. The LeadMaster CRM application is best for several industries including small businesses, advertising, real estate, call center, mortgage, education, manufacturing, healthcare and insurance.