Compare SproutSocial and Zapier - Nov 2022

Shlomi Lavi

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Bottom Line: Which is Better - SproutSocial or Zapier?

Zapier is more expensive to implement (TCO) than SproutSocial, and Zapier is rated higher (94/100) than SproutSocial (85/100). Both tools offer the same amount of features.

Looking for the right Social Media Management solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Sprout Social Vs. Zapier

Sprout Social : Sprout Social builds powerful, intuitive social media management tools used by thousands of businesses across the globe.Team Sprout also boasts a quirky and culturally diverse combination of personal characteristics and interests. From foodies to fearless travelers to amateur photographers, we share our stories and enrich each other's lives throug...

Zapier: Zapier (YC S12) solves integrations for web services. Zapier provides a simple web interface to sync data between web applications so non-technical users don't have to write a single line of code. There's a secret language that lets web services (Evernote, Dropbox, Gmail...) talk to each other. The terrible tragedy is that this language is...

Who is more expensive? SproutSocial or Zapier?

The real total cost of ownership (TCO) of Social Media Management software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for SproutSocial and Zapier.

SproutSocial price starts at $89 per user/month , On a scale between 1 to 10 SproutSocial is rated 4, which is lower than the average cost of Social Media Management software. Zapier price starts at $19.99 per month , When comparing Zapier to its competitors, the software is rated 6 - similar to the average Social Media Management software cost.

Bottom line: Zapier is more expensive than SproutSocial.

Which software includes more/better features?

We've compared SproutSocial Vs. Zapier based on some of the most important and required Social Media Management features.

SproutSocial: Data Import/Export, Basic Reports, Online Customer Support.

Zapier: Data Import/Export, Basic Reports, Online Customer Support.

Target customer size

The software is a useful product for customers of all sizes without any restriction on industrial affiliation. Zapier is suitable for individuals and companies of all shapes and sizes that are looking for a solution to connect to popular webapps and automating them from one single solution.