Shlomi Lavi /
May 14, 2022
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Bottom Line: Which is Better - Synthesio or SocialPilot?
Synthesio is more expensive to implement (TCO) than SocialPilot, and SocialPilot is rated higher (85/100) than Synthesio (77/100). Synthesio offers users more features (4) than SocialPilot (0).
Looking for the right Social Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:
Synthesio Vs. SocialPilot
Synthesio: Loic co-founded Synthesio in 2006 with the original idea of providing marketing and communication departments with monitoring and analytics services tailored for the web. Under his leadership, Synthesio has achieved record breaking growth in revenue and clientele every year since its founding, and opened offices in both the United States and the Un...
SocialPilot: SocialPilot helps you automate your social media postings across multiple accounts with ease.
For individual posters like you and me, this would mean not worrying about lack of absence on social media stream and registering continuous presence by automated postings of new and interesting content.
For businesses, SocialPilot increases bran...
Who is more expensive? Synthesio or SocialPilot?
The real total cost of ownership (TCO) of Social Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Synthesio and SocialPilot.
Synthesio price starts at $1,200 per month , On a scale between 1 to 10 Synthesio is rated 2, which is much lower than the average cost of Social Marketing software. SocialPilot price starts at $29.75 per user/month , When comparing SocialPilot to its competitors, the software is rated 2 - much lower than the average Social Marketing software cost.
Bottom line: Synthesio cost is around the same cost of SocialPilot.
Which software includes more/better features?
We've compared Synthesio Vs. SocialPilot based on some of the most important and required Social Marketing features.
Synthesio: Blogger Integration, Facebook Integration, Global Content Library, Twitter Integration.
SocialPilot: We are still working to collect the list of features for SocialPilot.
Target customer size
Synthesio is suitable for marketing and communication departments of large companies, leading brands and agencies for finding social insights. and SocialPilot's target customer size include: Small, medium and large size businesses.