Shlomi Lavi /
Oct 19, 2022
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Bottom Line: Which is Better - Synthesio or Spotlyte?
Spotlyte is more expensive to implement (TCO) than Synthesio, and Spotlyte is rated higher (80/100) than Synthesio (77/100). Synthesio offers users more features (4) than Spotlyte (0).
Looking for the right Social Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:
Synthesio Vs. Spotlyte
Synthesio: Loic co-founded Synthesio in 2006 with the original idea of providing marketing and communication departments with monitoring and analytics services tailored for the web. Under his leadership, Synthesio has achieved record breaking growth in revenue and clientele every year since its founding, and opened offices in both the United States and the Un...
Spotlyte: With Spotlyte, social media posts break outside constraints of a single network. Our technology aggregates and unifies social media from multiple source networks and presents it in a way to boost audience engagement.
Who is more expensive? Synthesio or Spotlyte?
The real total cost of ownership (TCO) of Social Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Synthesio and Spotlyte.
Synthesio price starts at $1,200 per month , On a scale between 1 to 10 Synthesio is rated 2, which is much lower than the average cost of Social Marketing software. Spotlyte price starts at $95 per month , When comparing Spotlyte to its competitors, the software is rated 4 - lower than the average Social Marketing software cost.
Bottom line: Spotlyte is more expensive than Synthesio.
Which software includes more/better features?
We've compared Synthesio Vs. Spotlyte based on some of the most important and required Social Marketing features.
Synthesio: Blogger Integration, Facebook Integration, Global Content Library, Twitter Integration.
Spotlyte: We are still working to collect the list of features for Spotlyte.
Target customer size
Synthesio is suitable for marketing and communication departments of large companies, leading brands and agencies for finding social insights. and Spotlyte's target customer size include: Start up, Small business, Medium business, Large business.