Shlomi Lavi /
Dec 09, 2022
We publish unbiased reviews. Our opinions are our own and are not influenced by payments from advertisers. This content is reader-supported, which means if you leave your details with us we may earn a commission. Learn why ITQlick is free .
Bottom Line: Which is Better - Taboola or AdClarity?
AdClarity is more expensive to implement (TCO) than Taboola, and AdClarity is rated higher (91/100) than Taboola (83/100). AdClarity offers users more features (3) than Taboola (0). There is a clear winner in this case and it is AdClarity!
Looking for the right Paid Search Marketing (PPC) solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:
Taboola Vs. AdClarity
Taboola: Seven years before Taboola started, we were just a bunch of geeks in the Israeli army, passionate about the unique problems that can be solved with advanced mathematics. In the early days, Adam Singolda, our Founder & CEO, became passionate about the discovery problem as he realized that people don’t really wake up in the morning thinking about new...
AdClarity: AdClarity is a competitive media intelligence solution for the online advertising industry. Our solutions serve media buyers, sales managers, affiliates and internet professionals with a stake in online media and advertising. Our portfolio of competitive intelligence solutions provides valuable insight that enhances our clients’ marketing operation...
Who is more expensive? Taboola or AdClarity?
The real total cost of ownership (TCO) of Paid Search Marketing (PPC) software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Taboola and AdClarity.
Taboola price starts at $300 per month , On a scale between 1 to 10 Taboola is rated 6, which is similar to the average cost of Paid Search Marketing (PPC) software. AdClarity price starts at $350 per user/month , When comparing AdClarity to its competitors, the software is rated 6 - similar to the average Paid Search Marketing (PPC) software cost.
Bottom line: Taboola cost is around the same cost of AdClarity.
Which software includes more/better features?
We've compared Taboola Vs. AdClarity based on some of the most important and required Paid Search Marketing (PPC) features.
Taboola: We are still working to collect the list of features for Taboola.
AdClarity: Data Analysis Tools, Project Portfolio Management, Campaign Management.
Target customer size
Customers of the software include small and medium businesses as well as large enterprises. AdClarity customers mainly include small and medium businesses, although there is no restriction on industrial affiliation.