Compare Taboola and AdClarity - Dec 2022

Shlomi LaviShlomi Lavi / Dec 09, 2022

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Bottom Line: Which is Better - Taboola or AdClarity?

AdClarity is more expensive to implement (TCO) than Taboola, and AdClarity is rated higher (91/100) than Taboola (83/100). AdClarity offers users more features (3) than Taboola (0). There is a clear winner in this case and it is AdClarity!

Looking for the right Paid Search Marketing (PPC) solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Taboola Vs. AdClarity

Taboola: Seven years before Taboola started, we were just a bunch of geeks in the Israeli army, passionate about the unique problems that can be solved with advanced mathematics. In the early days, Adam Singolda, our Founder & CEO, became passionate about the discovery problem as he realized that people don’t really wake up in the morning thinking about new...

AdClarity: AdClarity is a competitive media intelligence solution for the online advertising industry. Our solutions serve media buyers, sales managers, affiliates and internet professionals with a stake in online media and advertising. Our portfolio of competitive intelligence solutions provides valuable insight that enhances our clients’ marketing operation...

Who is more expensive? Taboola or AdClarity?

The real total cost of ownership (TCO) of Paid Search Marketing (PPC) software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Taboola and AdClarity.

Taboola price starts at $300 per month , On a scale between 1 to 10 Taboola is rated 6, which is similar to the average cost of Paid Search Marketing (PPC) software. AdClarity price starts at $350 per user/month , When comparing AdClarity to its competitors, the software is rated 6 - similar to the average Paid Search Marketing (PPC) software cost.

Bottom line: Taboola cost is around the same cost of AdClarity.

Which software includes more/better features?

We've compared Taboola Vs. AdClarity based on some of the most important and required Paid Search Marketing (PPC) features.

Taboola: We are still working to collect the list of features for Taboola.

AdClarity: Data Analysis Tools, Project Portfolio Management, Campaign Management.

Target customer size

Customers of the software include small and medium businesses as well as large enterprises. AdClarity customers mainly include small and medium businesses, although there is no restriction on industrial affiliation.

Taboola

ITQlick rating
(2.8/5)

starts at $300 per month

Taboola is an ad management and content monetization platform for businesses of all sizes. It helps in driving traffic and increasing customer engagement, among other capabilities. The platform was developed an...

Categories: Content Marketing, Marketing, Online Marketing, Paid Search Marketing (PPC).

AdClarity

ITQlick rating
(5/5)

starts at $350 per user/month

AdClarity is a web based media intelligence solution for small and medium businesses. It offers help in the management of online campaigns, media plans, marketing, and other capabilities. The software was devel...

Categories: Advertising Agency, Media Intelligence, Online Marketing, PPC marketing.

Compare specifications

Compare features

Taboola: 0 Features

We are working to collect the list of features

AdClarity: 3 Features

Data Analysis Tools
Project Portfolio Management
Campaign Management
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100, the calculation is based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 (10 is high cost), based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Functionality score
Software review
Compare
Taboola
ITQlick rating
2.8/5
Score
83/100
Pricing
7/10
License pricing
$300 per month
Functionality
5
Compare
AdClarity
ITQlick rating
5/5
Score
91/100
Pricing
7/10
License pricing
$350 per user/month
Functionality
7
ZergNet
ITQlick rating
4.3/5
Score
88/100
Pricing
4.6/10
License pricing
Pricing not available
Functionality
3
AdStage
ITQlick rating
4.8/5
Score
80/100
Pricing
5.8/10
License pricing
$149 per month
Functionality
3
Adblade
ITQlick rating
3.8/5
Score
80/100
Pricing
3.8/10
License pricing
Pricing not available
Functionality
3

Auditor - Shlomi Lavi

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Shlomi Lavi is an entrepreneur and founder of ITQlick.com. He holds a Bachelor of Science (B.Sc.) in Information Systems Engineering from Ben Gurion University in Israel. Shlomi brings 17 years of global IT and IS management experience as a consultant and implementation expert for small, medium and large-sized (global) companies. Shlomi’s goal is to share the best knowledge and news about information systems so you can make smarter buying decisions for your business.