Shlomi Lavi /
Sep 05, 2022
We publish unbiased reviews. Our opinions are our own and are not influenced by payments from advertisers. This content is reader-supported, which means if you leave your details with us we may earn a commission. Learn why ITQlick is free .
Bottom Line: Which is Better - Tailwind or SocialPilot?
SocialPilot is more expensive to implement (TCO) than Tailwind, and Tailwind is rated higher (86/100) than SocialPilot (85/100). Tailwind offers users more features (6) than SocialPilot (0). There is a clear winner in this case and it is Tailwind!
Looking for the right Social Media Management solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:
Tailwind Vs. SocialPilot
Tailwind: Tailwind is the leading Visual Marketing platform for Pinterest and Instagram. We are trusted by over 50,000 leading brands and 300 advertising and communications agencies in over 100 countries.
Our platform covers the full marketing cycle from ideation to optimization:
CONTENT: Aggregate, discover and manage your visual content in one place...
SocialPilot: SocialPilot helps you automate your social media postings across multiple accounts with ease.
For individual posters like you and me, this would mean not worrying about lack of absence on social media stream and registering continuous presence by automated postings of new and interesting content.
For businesses, SocialPilot increases bran...
Who is more expensive? Tailwind or SocialPilot?
The real total cost of ownership (TCO) of Social Media Management software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Tailwind and SocialPilot.
Tailwind price starts at $9.99 per month , On a scale between 1 to 10 Tailwind is rated 2, which is much lower than the average cost of Social Media Management software. SocialPilot price starts at $29.75 per user/month , When comparing SocialPilot to its competitors, the software is rated 2 - much lower than the average Social Media Management software cost.
Bottom line: Tailwind cost is around the same cost of SocialPilot.
Which software includes more/better features?
We've compared Tailwind Vs. SocialPilot based on some of the most important and required Social Media Management features.
Tailwind: Freight, Billing & Invoicing, Barcoding, Scheduling, Carrier Performance Reporting, .
SocialPilot: We are still working to collect the list of features for SocialPilot.
Target customer size
Tailwind's typical customers include: SMBs, and SocialPilot's target customer size include: Small, medium and large size businesses.