Shlomi Lavi /
Mar 08, 2022
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Bottom Line: Which is Better - TapAnalytics or eSUB?
eSUB is more expensive to implement (TCO) than TapAnalytics, and eSUB is rated higher (97/100) than TapAnalytics (76/100). eSUB offers users more features (17) than TapAnalytics (5).
Looking for the right Social Media Management solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:
TapClicks Vs. eSUB
TapClicks: TapClicks, Inc. is an adtech company that delivers complete digital marketing reporting and analytics platforms to digital agencies, media companies, and enterprises, for improved marketing ROI. Its suite of products includes flagship TapAnalytics, which consolidates marketing campaign information and performance results into a unified digital dash...
eSUB: About 30 years ago eSUB originated as an off shoot of a consulting firm who represented Specialty Contractors to create construction claims for retroactive payment for work they had already performed.
Managing project documents back then was inefficient, subject to mistakes and omissions. The familiar way was to manually update multiple programs...
Who is more expensive? TapAnalytics or eSUB?
The real total cost of ownership (TCO) of Social Media Management software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for TapAnalytics and eSUB.
TapAnalytics price starts at $79 per month , On a scale between 1 to 10 TapAnalytics is rated 2, which is much lower than the average cost of Social Media Management software. eSUB accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 TapAnalytics is rated 2, which is much lower than the average cost of Social Media Management software.
Bottom line: TapAnalytics cost is around the same cost of eSUB.
Which software includes more/better features?
We've compared TapAnalytics Vs. eSUB based on some of the most important and required Social Media Management features.
TapAnalytics: Dashboard, Data analysis, Campaign Management, Visual Discovery, Data visualization.
eSUB: Mobile Access, Telephone Customer Support, Web Hosted Solution, Document Management, Resource Management.
Target customer size
TapAnalytics's typical customers include: Small, medium and large size businesses, eSUB is specifically designed for subcontractors running a small and mid-size business.