Compare Terminus and Teradata - Aug 2022

Shlomi Lavi

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Bottom Line: Which is Better - Terminus or Teradata?

Terminus is more expensive to implement (TCO) than Teradata, and Teradata is rated higher (89/100) than Terminus (81/100).

Looking for the right Marketing Automation solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Terminus Software Vs. Teradata

Terminus Software: Founded in 2014, Terminus is the industry’s first account-based marketing platform that enables B2B marketers to target companies, engage decision-makers on their terms and accelerate sales pipeline velocity at scale. Launched in early 2015, Terminus is already proven to better align sales and marketing teams, deploy account-based marketing at scal...

Teradata: Teradata delivers powerful and proven solutions that bring together different data sources from across your enterprise to give you a single view of your business. Choose from an entire family of data warehousing platforms that provide the benefits of Active Enterprise Intelligence to any company, regardless of size or budget.

Who is more expensive? Terminus or Teradata Integrated Marketing Management?

The real total cost of ownership (TCO) of Marketing Automation software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Terminus and Teradata Integrated Marketing Management.

Terminus price starts at $29 per user/month , On a scale between 1 to 10 Terminus is rated 6, which is similar to the average cost of Marketing Automation software. Teradata Integrated Marketing Management accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 Terminus is rated 6, which is similar to the average cost of Marketing Automation software.

Bottom line: Terminus is more expensive than Teradata Integrated Marketing Management.

Which software includes more/better features?

We've compared Terminus Vs. Teradata based on some of the most important and required Marketing Automation features.

Terminus: We are still working to collect the list of features for Terminus.

Teradata Integrated Marketing Management: We are still working to collect the list of features for Teradata Integrated Marketing Management.

Target customer size

Terminus's typical customers include: Small businesses and start ups, and Teradata Integrated Marketing Management's target customer size include: Small, medium and large size businesses.