Compare Totango and B2B eCommerce solution - Apr 2022

Shlomi Lavi

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Bottom Line: Which is Better - Totango or B2B eCommerce solution?

Totango is more expensive to implement (TCO) than B2B eCommerce solution, and B2B eCommerce solution is rated higher (87/100) than Totango (77/100). Both tools offer the same amount of features.

Looking for the right Marketing Automation solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Totango Vs. Appterra

Totango: Totango’s Customer Engagement platform helps online services create an active and engaged user base. Totango combines big data analytics with powerful segmentation and engagement tools to allow online services to take the right actions with each customer, in real time. End-users become happier and more successful – driving usage and adoption, inc...

Appterra : Appterra is a leading provider of Managed B2B eCommerce solutions that simplify integration, automate business processes and enhance collaboration and visibility among your global trading partners.We integrate and automate your most critical supply chain processes across your global trading partner communityOur solutions allow companies with dispar...

Who is more expensive? Totango or B2B eCommerce solution?

The real total cost of ownership (TCO) of Marketing Automation software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Totango and B2B eCommerce solution.

Totango price starts at $499 per month , On a scale between 1 to 10 Totango is rated 4, which is lower than the average cost of Marketing Automation software. B2B eCommerce solution accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 Totango is rated 4, which is lower than the average cost of Marketing Automation software.

Bottom line: Totango cost is around the same cost of B2B eCommerce solution.

Which software includes more/better features?

We've compared Totango Vs. B2B eCommerce solution based on some of the most important and required Marketing Automation features.

Totango: Data Import/Export, Basic Reports, Online Customer Support.

B2B eCommerce solution: Data Import/Export, Basic Reports, Online Customer Support.

Target customer size

Customers of the software include businesses of all sizes and a wide range of types. and B2B eCommerce solution's target customer size include: Small, medium and large size businesses.