Compare TrackingDesk and CAKE - Jun 2022

Shlomi LaviShlomi Lavi / Jun 28, 2022

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Bottom Line: Which is Better - TrackingDesk or CAKE?

CAKE is more expensive to implement (TCO) than TrackingDesk, and TrackingDesk is rated higher (83/100) than CAKE (75/100).

Looking for the right Affiliate Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

TrackingDesk Ltd. Vs. CAKE (www.getcake.com)

TrackingDesk Ltd.: TrackingDesk is a measurable media management; results based software system, built specifically for the performance marketer. It is a comprehensive, easy to use web application that enables complete management of all digital marketing campaigns. TrackingDesk's proprietary technology automatically extracts only the highest resolution data and mecha...

CAKE (www.getcake.com): Innovative. Simple. Real-Time. The CAKE Marketing Intelligence hub offers a complete solution to track and optimize online spend for advertisers and publishers.nnIn today’s complex $137.5 billion global digital advertising industry, marketers are confronted with a daunting challenge – navigating through the vast volume of information generated fr...

Who is more expensive? TrackingDesk or CAKE?

The real total cost of ownership (TCO) of Affiliate Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for TrackingDesk and CAKE.

TrackingDesk price starts at $50 per feature/month , On a scale between 1 to 10 TrackingDesk is rated 4, which is lower than the average cost of Affiliate Marketing software. CAKE price starts at $399 per user/month , When comparing CAKE to its competitors, the software is rated 6 - similar to the average Affiliate Marketing software cost.

Bottom line: CAKE is more expensive than TrackingDesk.

Which software includes more/better features?

We've compared TrackingDesk Vs. CAKE based on some of the most important and required Affiliate Marketing features.

TrackingDesk: We are still working to collect the list of features for TrackingDesk.

CAKE: We are still working to collect the list of features for CAKE.

Target customer size

TrackingDesk's typical customers include: Small, medium and large size businesses, and CAKE's target customer size include: Small, medium and large size businesses.

TrackingDesk

ITQlick rating
(3.8/5)

starts at $50 per feature/month

TrackingDesk is a leading cloud-based Marketing software, it is designed to support small, medium and large size business. TrackingDesk received a rating of 3.8 from ITQlick team. The software cost is considere...

Categories: Data Analysis Tools, Dashboards & KPIs, Marketing, Campaign Management.

CAKE

ITQlick rating
(4.5/5)

starts at $399 per user/month

CAKE is a fast growing cloud-based Analytics software, it is designed to support small, medium and large size business. CAKE received a rating of 4.5 from ITQlick team. The software cost is considered average ...

Categories: Data Analysis Tools, Advertising Agency, Affiliate Marketing, Campaign Management, Mobile Marketing.

Compare specifications

Compare features

TrackingDesk: 0 Features

We are working to collect the list of features

CAKE: 0 Features

We are working to collect the information
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100, the calculation is based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 (10 is high cost), based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Functionality score
Software review
Compare
TrackingDesk
ITQlick rating
3.8/5
Score
83/100
Pricing
5.4/10
License pricing
$50 per feature/month
Functionality
5
Compare
CAKE
ITQlick rating
4.5/5
Score
75/100
Pricing
6/10
License pricing
$399 per user/month
Functionality
6
Review
Post Aff...
ITQlick rating
4.6/5
Score
90/100
Pricing
6/10
License pricing
$97 per month
Functionality
4
Pitchbox
ITQlick rating
4.3/5
Score
73/100
Pricing
3.8/10
License pricing
Pricing not available
Functionality
3
Trolley
ITQlick rating
4.6/5
Score
72/100
Pricing
2.6/10
License pricing
$49 per month
Functionality
6

Auditor - Shlomi Lavi

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Shlomi Lavi is an entrepreneur and founder of ITQlick.com. He holds a Bachelor of Science (B.Sc.) in Information Systems Engineering from Ben Gurion University in Israel. Shlomi brings 17 years of global IT and IS management experience as a consultant and implementation expert for small, medium and large-sized (global) companies. Shlomi’s goal is to share the best knowledge and news about information systems so you can make smarter buying decisions for your business.