Shlomi Lavi /
Apr 30, 2022
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Bottom Line: Which is Better - Tracx or Hootsuite?
Tracx is more expensive to implement (TCO) than Hootsuite, and Hootsuite is rated higher (93/100) than Tracx (89/100). Hootsuite offers users more features (15) than Tracx (0). There is a clear winner in this case and it is Hootsuite!
Looking for the right Social Media Management solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:
Tracx Vs. Hootsuite
Tracx: The tracx Social Media Management System (SMMS) empowers agencies and brands with a highly advanced set of business analytics solutions designed to grow revenue and deepen customer relationships through the social web. nntracx has engineered the most powerful real-time social data analytics architecture that runs relevancy analysis and data minin...
Hootsuite:
Hootsuite is a social media management system for businesses and organizations to collaboratively execute campaigns across multiple social networks from one secure, web-based dashboard. Launch marketing campaigns, identify and grow audiences, and distribute targeted messages using Hootsuite’s unique social media dashboard. Streamline team workfl...
Who is more expensive? Tracx or Hootsuite?
The real total cost of ownership (TCO) of Social Media Management software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Tracx and Hootsuite.
Tracx price starts at $28 per month , On a scale between 1 to 10 Tracx is rated 6, which is similar to the average cost of Social Media Management software. Hootsuite price starts at $49 per user/month , When comparing Hootsuite to its competitors, the software is rated 2 - much lower than the average Social Media Management software cost.
Bottom line: Tracx is more expensive than Hootsuite.
Which software includes more/better features?
We've compared Tracx Vs. Hootsuite based on some of the most important and required Social Media Management features.
Tracx: We are still working to collect the list of features for Tracx.
Hootsuite: Blogger Integration, Business Content Sharing, Facebook Integration, Flickr Integration, Foursquare Integration.
Target customer size
Tracx's typical customers include: Small, medium and large size businesses, Hootsuite is perfect for companies of all shapes and sizes.