Compare TripleLift and Adthena - Dec 2022

Shlomi LaviShlomi Lavi / Dec 12, 2022

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Bottom Line: Which is Better - TripleLift or Adthena?

Adthena is more expensive to implement (TCO) than TripleLift, and TripleLift is rated higher (91/100) than Adthena (90/100).

Looking for the right Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

TripleLift Vs. AdGooroo - a Kantar Media Company

TripleLift: TripleLift makes native programmatic simple, scalable, and effective. Leveraging pioneering computer vision technology, TripleLift seamlessly transforms content like images and video into engaging in-feed native ads that match the unique look and feel of a publisher’s website. Accessible via the industry’s first and largest real-time, native prog...

AdGooroo - a Kantar Media Company: AdGooroo, a Kantar Media company, is a global leader in Search Marketing Intelligence that drives competitive advantage for Internet marketers in more than 50 countries. Founded in 2004, more than 4,000 advertisers and agencies use AdGooroo to better understand their markets and gain actionable intelligence and insights on their top competitors’ se...

Who is more expensive? TripleLift or AdGooroo Paid Search Insight Platform?

The real total cost of ownership (TCO) of Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for TripleLift and AdGooroo Paid Search Insight Platform.

TripleLift price starts at $399 per month , On a scale between 1 to 10 TripleLift is rated 4, which is lower than the average cost of Marketing software. AdGooroo Paid Search Insight Platform accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 TripleLift is rated 4, which is lower than the average cost of Marketing software.

Bottom line: AdGooroo Paid Search Insight Platform is more expensive than TripleLift.

Which software includes more/better features?

We've compared TripleLift Vs. Adthena based on some of the most important and required Marketing features.

TripleLift: We are still working to collect the list of features for TripleLift.

AdGooroo Paid Search Insight Platform: We are still working to collect the list of features for AdGooroo Paid Search Insight Platform.

Target customer size

TripleLift's typical customers include: Small, medium and large size businesses, and AdGooroo Paid Search Insight Platform's target customer size include: SMBs.



TripleLift

ITQlick rating
(3.3/5)

starts at $399 per month

TripleLift is a growing cloud-based Marketing software, it is designed to support small, medium and large size business. TripleLift received a rating of 3.3 from ITQlick team. The software cost is considered af...

Categories: Marketing, Digital Advertising.

Adthena

ITQlick rating
(3.9/5)

Adthena is a growing cloud-based Marketing software, it is designed to support small and medium size business. Adthena received a rating of 3.9 from ITQlick team. The software cost is considered average (3/5) ...

Categories: Marketing, Digital Advertising.

Compare specifications

Compare features

TripleLift: 0 Features

We are working to collect the list of features

AdGooroo Paid Search Insight Platform: 0 Features

We are working to collect the information
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100, the calculation is based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 (10 is high cost), based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Functionality score
Software review
Compare
TripleLift
ITQlick rating
3.3/5
Score
91/100
Pricing
4/10
License pricing
$399 per month
Functionality
3
Compare
Adthena
ITQlick rating
3.9/5
Score
90/100
Pricing
6/10
License pricing
Pricing not available
Functionality
3
AdsWizz
ITQlick rating
4.9/5
Score
92/100
Pricing
6/10
License pricing
Pricing not available
Functionality
4
Flashtalking
ITQlick rating
3.9/5
Score
92/100
Pricing
5.6/10
License pricing
Pricing not available
Functionality
3
ClearVie...
ITQlick rating
4.7/5
Score
91/100
Pricing
3/10
License pricing
$300 per month
Functionality
3

Auditor - Shlomi Lavi

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Shlomi Lavi is an entrepreneur and founder of ITQlick.com. He holds a Bachelor of Science (B.Sc.) in Information Systems Engineering from Ben Gurion University in Israel. Shlomi brings 17 years of global IT and IS management experience as a consultant and implementation expert for small, medium and large-sized (global) companies. Shlomi’s goal is to share the best knowledge and news about information systems so you can make smarter buying decisions for your business.