Shlomi Lavi /
Mar 20, 2022
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Bottom Line: Which is Better - TripleLift or LiveIntent?
LiveIntent is more expensive to implement (TCO) than TripleLift, and TripleLift is rated higher (91/100) than LiveIntent (90/100).
Looking for the right Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:
TripleLift Vs. LiveIntent
TripleLift: TripleLift makes native programmatic simple, scalable, and effective. Leveraging pioneering computer vision technology, TripleLift seamlessly transforms content like images and video into engaging in-feed native ads that match the unique look and feel of a publisher’s website. Accessible via the industry’s first and largest real-time, native prog...
LiveIntent: LiveIntent is a company built on people. Our culture centers on the people that work here, and our platform centers on the people we help marketers reach. We're smart. We're unique. We're fun to work with. And we're looking for people that are smart, unique and fun to work with.
Who is more expensive? TripleLift or LiveIntent?
The real total cost of ownership (TCO) of Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for TripleLift and LiveIntent.
TripleLift price starts at $399 per month , On a scale between 1 to 10 TripleLift is rated 4, which is lower than the average cost of Marketing software. LiveIntent accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 TripleLift is rated 4, which is lower than the average cost of Marketing software.
Bottom line: TripleLift cost is around the same cost of LiveIntent.
Which software includes more/better features?
We've compared TripleLift Vs. LiveIntent based on some of the most important and required Marketing features.
TripleLift: We are still working to collect the list of features for TripleLift.
LiveIntent: We are still working to collect the list of features for LiveIntent.
Target customer size
TripleLift's typical customers include: Small, medium and large size businesses, and LiveIntent's target customer size include: Small, medium and large size businesses.