Compare U Route and Maxoptra - Jul 2022

Shlomi Lavi

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Bottom Line: Which is Better - U Route or Maxoptra?

Maxoptra is more expensive to implement (TCO) than U Route, and Maxoptra is rated higher (82/100) than U Route (78/100). U Route offers users more features (6) than Maxoptra (3).

Looking for the right Route Planning solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

U Route Vs. Magenta Technology

U Route: U Route was specifically designed for shippers wanting to maintain control over their logistics operations. It is a fact, shippers that remain closely connected to their carrier partners receive better service and more reliable pricing from their carriers. With U Route software, shippers in every industry can make logistics a core competency and an...

Magenta Technology: Magenta Technology specialise in providing real-time dynamic software scheduling solutions for the transportation and field service industries. We enable our customers to make their businesses more profitable by doing more with the same resources — lowering operational costs by up to 30%. Our solutions provide customers with competitive advantage b...

Who is more expensive? U Route or Maxoptra?

The real total cost of ownership (TCO) of Route Planning software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for U Route and Maxoptra.

U Route price starts at $350 per month , On a scale between 1 to 10 U Route is rated 2, which is much lower than the average cost of Route Planning software. Maxoptra price starts at $35 per vehicle/month , When comparing Maxoptra to its competitors, the software is rated 2 - much lower than the average Route Planning software cost.

Bottom line: U Route cost is around the same cost of Maxoptra.

Which software includes more/better features?

We've compared U Route Vs. Maxoptra based on some of the most important and required Route Planning features.

U Route: Transportation Management, Shipping, Billing & Invoicing, Carrier Performance Reporting, Load Planning, Shipping Compliance Management.

Maxoptra: Business performance management, Dynamic Route Planning Engine, Employee Performance Management.

Target customer size

U Route is mainly designed for small and medium sized shippers in most industries. The software is a most viable solution for small and medium businesses.