Shlomi Lavi /
May 15, 2022
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Bottom Line: Which is Better - ViaMetric or Marketing Cloud: Radian6?
Marketing Cloud: Radian6 is more expensive to implement (TCO) than ViaMetric, and ViaMetric is rated higher (88/100) than Marketing Cloud: Radian6 (86/100). Marketing Cloud: Radian6 offers users more features (3) than ViaMetric (0).
Looking for the right Social Media Management solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:
ViaMetric Vs. Salesforce.com
ViaMetric: ViaMetric is a B2B demand generation firm that guarantees the number and quality of sales meetings it produces for clients. This is accomplished through the company’s digital direct marketing, web outreach and inside sales best-practices. Companies will not find a better 'lead' anywhere, guaranteed.
Salesforce.com:
Salesforce.com Inc. is a global enterprise software company headquartered in San Francisco, California, United States. Best known for its customer relationship management (CRM) product, through acquisitions Salesforce has expanded into the "social enterprise arena". It was ranked number 27 in Fortune's 100 Best Companies to Work For in ...
Who is more expensive? ViaMetric or Marketing Cloud: Radian6?
The real total cost of ownership (TCO) of Social Media Management software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for ViaMetric and Marketing Cloud: Radian6.
ViaMetric price starts at $7,500 per license , On a scale between 1 to 10 ViaMetric is rated 6, which is similar to the average cost of Social Media Management software. Marketing Cloud: Radian6 price starts at $1,000 per month , When comparing Marketing Cloud: Radian6 to its competitors, the software is rated 10 - much higher than the average Social Media Management software cost.
Bottom line: Marketing Cloud: Radian6 is more expensive than ViaMetric.
Which software includes more/better features?
We've compared ViaMetric Vs. Marketing Cloud: Radian6 based on some of the most important and required Social Media Management features.
ViaMetric: We are still working to collect the list of features for ViaMetric.
Marketing Cloud: Radian6: Data Import/Export, Basic Reports, Online Customer Support.
Target customer size
ViaMetric's typical customers include: Small, medium and large size businesses, The software can be used to regulate the marketing and analytics requirements of any business size and type.