Compare ViaMetric and TweetDeck - May 2022

Shlomi Lavi

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Bottom Line: Which is Better - ViaMetric or TweetDeck?

TweetDeck is more expensive to implement (TCO) than ViaMetric, and ViaMetric is rated higher (88/100) than TweetDeck (50/100). TweetDeck offers users more features (5) than ViaMetric (0).

Looking for the right Social Media Management solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

ViaMetric Vs. Twitter, Inc.

ViaMetric: ViaMetric is a B2B demand generation firm that guarantees the number and quality of sales meetings it produces for clients. This is accomplished through the company’s digital direct marketing, web outreach and inside sales best-practices. Companies will not find a better 'lead' anywhere, guaranteed.

Twitter, Inc.: Our mission: To give everyone the power to create and share ideas and information instantly, without barriers. At the heart of Twitter are short messages called Tweets. Strike up conversations with people you know and people you’d like to know. Stay in touch with people close to you as life happens. Follow what’s happening in your neighborhood, yo...

Who is more expensive? ViaMetric or TweetDeck?

The real total cost of ownership (TCO) of Social Media Management software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for ViaMetric and TweetDeck.

ViaMetric price starts at $7,500 per license , On a scale between 1 to 10 ViaMetric is rated 6, which is similar to the average cost of Social Media Management software. TweetDeck accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 ViaMetric is rated 6, which is similar to the average cost of Social Media Management software.

Bottom line: ViaMetric cost is around the same cost of TweetDeck.

Which software includes more/better features?

We've compared ViaMetric Vs. TweetDeck based on some of the most important and required Social Media Management features.

ViaMetric: We are still working to collect the list of features for ViaMetric.

TweetDeck: Publishing Social Content, Social Curation, Social Listening, Twitter Integration, WYSIWYG App Builder.

Target customer size

ViaMetric's typical customers include: Small, medium and large size businesses, TweetDeck helps enterprises of all kinds to monitor their business flow by attracting traffic to their brand and manage their social media presence on Twitter.