Compare ViaMetric and Yotpo - Oct 2022

Shlomi Lavi

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Bottom Line: Which is Better - ViaMetric or Yotpo?

ViaMetric is more expensive to implement (TCO) than Yotpo, and ViaMetric is rated higher (88/100) than Yotpo (85/100). Yotpo offers users more features (5) than ViaMetric (0).

Looking for the right Social Media Management solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

ViaMetric Vs. Yotpo

ViaMetric: ViaMetric is a B2B demand generation firm that guarantees the number and quality of sales meetings it produces for clients. This is accomplished through the company’s digital direct marketing, web outreach and inside sales best-practices. Companies will not find a better 'lead' anywhere, guaranteed.

Yotpo: Yotpo is a customer content marketing platform that generates reviews, social Q&A and rich media and uses this content to drive traffic and increase conversions. Our vision is to maximize the potential of User-Generated Content (UGC) for every business and redefine the way they market themselves via Customer Content Marketing. We boost the ch...

Who is more expensive? ViaMetric or Yotpo?

The real total cost of ownership (TCO) of Social Media Management software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for ViaMetric and Yotpo.

ViaMetric price starts at $7,500 per license , On a scale between 1 to 10 ViaMetric is rated 6, which is similar to the average cost of Social Media Management software. Yotpo price starts at $19 per month , When comparing Yotpo to its competitors, the software is rated 2 - much lower than the average Social Media Management software cost.

Bottom line: ViaMetric is more expensive than Yotpo.

Which software includes more/better features?

We've compared ViaMetric Vs. Yotpo based on some of the most important and required Social Media Management features.

ViaMetric: We are still working to collect the list of features for ViaMetric.

Yotpo: Data Analysis Tools, Customer Experience Management, eCommerce, Employee Performance Management, Reputation Management.

Target customer size

ViaMetric's typical customers include: Small, medium and large size businesses, and Yotpo's target customer size include: Small businesses and start ups.