Compare VisitorTrack and Pega CRM - May 2022

Shlomi Lavi

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Bottom Line: Which is Better - VisitorTrack or Pega CRM?

Pega CRM is more expensive to implement (TCO) than VisitorTrack, and VisitorTrack is rated higher (92/100) than Pega CRM (68/100). Both tools offer the same amount of features.

Looking for the right Marketing Automation solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

netFactor Vs. Pegasystems

netFactor: At netFactor, our mission is singular. We drive growth for Clients through actionable intelligence on the anonymous website Visitor.Over the last few years much has changed in the Internet marketplace, and new models for leveraging this powerful communications medium have emerged. Never before have businesses been able to harness such effective too...

Pegasystems: Pegasystems Inc. is a provider of Business Process Management solutions, CRM and a Business rules Platform based in Cambridge, Massachusetts. Pegasystems software revolutionizes how leading organizations optimize the customer experience and automate operations.

Who is more expensive? VisitorTrack or Pega CRM?

The real total cost of ownership (TCO) of Marketing Automation software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for VisitorTrack and Pega CRM.

VisitorTrack price starts at $199 per month , On a scale between 1 to 10 VisitorTrack is rated 2, which is much lower than the average cost of Marketing Automation software. Pega CRM price starts at $90 per feature , When comparing Pega CRM to its competitors, the software is rated 10 - much higher than the average Marketing Automation software cost.

Bottom line: Pega CRM is more expensive than VisitorTrack.

Which software includes more/better features?

We've compared VisitorTrack Vs. Pega CRM based on some of the most important and required Marketing Automation features.

VisitorTrack: Data Import/Export, Basic Reports, Online Customer Support.

Pega CRM: Data Import/Export, Basic Reports, Online Customer Support.

Target customer size

VisitorTrack is suitable for companies focused on B2B leads and is being used in a wide range of industries including telecom, software, technology, healthcare, professional services, financial, transportation and manufacturing. Pega CRM is perfect for midsize companies and large industries that are looking for a CRM solution.