Compare Nielsen Attribution and Vizdesk - Nov 2022

Shlomi Lavi

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Bottom Line: Which is Better - Nielsen Attribution or Vizdesk?

Vizdesk is more expensive to implement (TCO) than Nielsen Attribution, and Nielsen Attribution is rated higher (70/100) than Vizdesk (60/100).

Looking for the right Website analysis solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Visual IQ Vs. Vizdesk

Visual IQ: Founded in 2006, Visual IQ is the world’s leading cross channel marketing attribution software company. Our IQ Intelligence Suite™ of hosted software products reveals cross channel performance insights hidden deep within your marketing data, and provides both executive-level and practitioner-level recommendations to improve your marketing performan...

Vizdesk: Vizdesk will bring in a lot of ease, organization and a bit of style to the way you welcome and manage your visitors with every single inch of usability and goodness. Vizdesk – know thy visitor. We’ve waited, sometimes endlessly, at lobbies and receptions. We’ve gotten our hands dirty by pointlessly signing our names and entering our numbers on...

Who is more expensive? Nielsen Attribution or Vizdesk?

The real total cost of ownership (TCO) of Website analysis software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Nielsen Attribution and Vizdesk.

Nielsen Attribution accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 Visual IQ is rated 4, which is lower than the average cost of Website analysis software. Vizdesk accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 Visual IQ is rated 4, which is lower than the average cost of Website analysis software.

Bottom line: Nielsen Attribution cost is around the same cost of Vizdesk.

Which software includes more/better features?

We've compared Nielsen Attribution Vs. Vizdesk based on some of the most important and required Website analysis features.

Nielsen Attribution: We are still working to collect the list of features for Nielsen Attribution.

Vizdesk: We are still working to collect the list of features for Vizdesk.

Target customer size

Customers of the software include businesses of all sizes and a variety of types. and Vizdesk's target customer size include: SMBs.