Shlomi Lavi /
Sep 15, 2022
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Bottom Line: Which is Better - WebEngage or MailChimp?
MailChimp is more expensive to implement (TCO) than WebEngage, and MailChimp is rated higher (98/100) than WebEngage (80/100). MailChimp offers users more features (6) than WebEngage (3). There is a clear winner in this case and it is MailChimp!
Looking for the right Email Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:
Webklipper Technologies Private Limited Vs. MailChimp
Webklipper Technologies Private Limited: Webklipper Technologies Private Limited provides knowledge management tools for individuals and groups.Webklipper is
Knowledge management tool for individuals and groups - save and organize your data like never before.
A simple webpage and document annotator which lets you annotate via sticky notes, highlights and drawings. All of these shareable...
MailChimp: More than 3 million people use MailChimp to create, send, and track email newsletters. Whether you're self-employed, you manage projects for clients, or you work for a Fortune 500 company, MailChimp has features and integrations that will suit your email-marketing needs.
Create signup forms that match your brand's look and feel, and send your subs...
Who is more expensive? WebEngage or MailChimp?
The real total cost of ownership (TCO) of Email Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for WebEngage and MailChimp.
WebEngage price starts at $199 per month , On a scale between 1 to 10 WebEngage is rated 4, which is lower than the average cost of Email Marketing software. MailChimp price starts at $17 per month , When comparing MailChimp to its competitors, the software is rated 4 - lower than the average Email Marketing software cost.
Bottom line: WebEngage cost is around the same cost of MailChimp.
Which software includes more/better features?
We've compared WebEngage Vs. MailChimp based on some of the most important and required Email Marketing features.
WebEngage: Data Import/Export, Basic Reports, Online Customer Support.
MailChimp: Email Campaigns, Email list management, Email Marketing API, Email Setup Wizard, Event Triggered Email.
Target customer size
WebEngage's typical customers include: Small, medium and large size businesses, MailChimp is best for all those that are in business and also are serious concerning making money.