Compare YuMe for Publishers and Adobe Social - Mar 2022

Shlomi Lavi

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Bottom Line: Which is Better - YuMe for Publishers or Adobe Social?

YuMe for Publishers is more expensive to implement (TCO) than Adobe Social, and Adobe Social is rated higher (91/100) than YuMe for Publishers (51/100). Adobe Social offers users more features (5) than YuMe for Publishers (0). There is a clear winner in this case and it is Adobe Social!

Looking for the right Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

YuMe, Inc. Vs. Adobe

YuMe, Inc.: YuMe, Inc. (NYSE: YUME) is a leading provider of global audience technologies, curating relationships between brand advertisers and consumers of premium video content across a growing range of connected devices. Combining data-driven technologies with deep insight into audience behavior, YuMe offers brand advertisers end-to-end marketing software t...

Adobe: Adobe is changing the world through digital experiences. For more than two decades, Adobe has been at the heart of making engaging experiences happen, and we fuel the content creation and delivery ecosystem in a way no other technology company can. nnWhether it's a smartphone or tablet app, a game, a video, a digital magazine, a website, or an ...

Who is more expensive? YuMe for Publishers or Adobe Social?

The real total cost of ownership (TCO) of Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for YuMe for Publishers and Adobe Social.

YuMe for Publishers accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 YuMe for Publishers is rated 6, which is similar to the average cost of Marketing software. Adobe Social price starts at $52.99 per month , When comparing Adobe Social to its competitors, the software is rated 4 - lower than the average Marketing software cost.

Bottom line: YuMe for Publishers is more expensive than Adobe Social.

Which software includes more/better features?

We've compared YuMe for Publishers Vs. Adobe Social based on some of the most important and required Marketing features.

YuMe for Publishers: We are still working to collect the list of features for YuMe for Publishers.

Adobe Social: Facebook Integration, Content Templates, Template Creator, Twitter Integration, WYSIWYG App Builder.

Target customer size

YuMe for Publishers's typical customers include: Small, medium and large size businesses, Adobe Social tries to do everything and fails in most.