Shlomi Lavi /
Dec 12, 2022
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Bottom Line: Which is Better - Zarget or Adthena?
Adthena is more expensive to implement (TCO) than Zarget, and Adthena is rated with the same score (90/100) as Zarget (90/100).
Looking for the right Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:
Zarget Vs. AdGooroo - a Kantar Media Company
Zarget: We are a growing team of young, ambitious professionals innovating and working on building a solid website optimization tool. A few months back we bid adieu to our lucrative jobs to begin a journey of our own. We decided to leverage on the collective expertise that each of us brought to the table and have since realised that our greatest advantage ...
AdGooroo - a Kantar Media Company: AdGooroo, a Kantar Media company, is a global leader in Search Marketing Intelligence that drives competitive advantage for Internet marketers in more than 50 countries. Founded in 2004, more than 4,000 advertisers and agencies use AdGooroo to better understand their markets and gain actionable intelligence and insights on their top competitors’ se...
Who is more expensive? Zarget or AdGooroo Paid Search Insight Platform?
The real total cost of ownership (TCO) of Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Zarget and AdGooroo Paid Search Insight Platform.
Zarget price starts at $19 per month , On a scale between 1 to 10 Zarget is rated 4, which is lower than the average cost of Marketing software. AdGooroo Paid Search Insight Platform accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 Zarget is rated 4, which is lower than the average cost of Marketing software.
Bottom line: AdGooroo Paid Search Insight Platform is more expensive than Zarget.
Which software includes more/better features?
We've compared Zarget Vs. Adthena based on some of the most important and required Marketing features.
Zarget: We are still working to collect the list of features for Zarget.
AdGooroo Paid Search Insight Platform: We are still working to collect the list of features for AdGooroo Paid Search Insight Platform.
Target customer size
Zarget's typical customers include: Small, medium and large size businesses, and AdGooroo Paid Search Insight Platform's target customer size include: SMBs.