Zendesk Vs Keap (May 2021)

Shlomi LaviShlomi Lavi / May 01, 2021

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Bottom Line: Which is Better - Zendesk or Keap?

Keap is more expensive to implement (TCO) than Zendesk, Zendesk is rated higher (92/100) than Keap (82/100). Zendesk offers more features (23) to their users than Keap (13). There is a clear winner in this case and it is Zendesk!

Looking for the right CRM solution for your business? buyers like you are primarily concerned about the real total implementation cost (TCO), full list of features, vendor reliability, user reviews, pros and cons. In this article we compare between the 2 software products:

How Zendesk compares with Keap?

Zendesk: Zendesk is founded in Copenhagen, Denmark. Zendesk is the leading cloud-based customer service software solution. More than 20,000 companies such as Groupon, Box, and Zappos are using Zendesk to lower costs, raise productivity, and increase customer satisfaction.

Keap: Our top-tier offering is for established service-based businesses looking for a CRM with advanced sales and marketing automation, fully-customizable campaigns, and that integrates with their existing apps.

Who's more expensive? Zendesk or Keap?

The real total cost of ownership (TCO) of CRM software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance & support and other related services. When calculating the TCO it's important to add all of these "hidden cost" as well. We prepared a TCO calculator for Zendesk and Keap.

Zendesk price starts at $49 per user/month , on a scale between 1 to 10 Zendesk is rated 2, which is much lower than the average cost of CRM software. Keap price starts at $40 per month , when comparing Keap to their competitors, the software is rated 6 - similar to the average CRM software cost.

Bottom line:Keap is more expensive than Zendesk.

Which software includes more/better features?

As with any business software solutions, it’s important to consider the features & functionality. The tool should support the processes, workflows, reports and needs that matter to your team. To help you evaluate this, we've compared Zendesk Vs. Keap based on some of the most important and required CRM features. Zendesk: this software is considered "feature-rich" with more than 10 important features, here is a partial list: Customer Survey, Email Integration, Knowledge Base/FAQ, Multi-Site Support, Rules/Workflows, Scheduling, Self Service Portal, Service Level Agreements. Keap: Email Marketing, Knowledge Base, Marketing Automation, CRM, Customer Relationship Management.

Target customer size

Zendesk is the tool for any company, big or small, that has to deal with a certain number of customers on daily basis and needs an evolving platform to facilitate this process. and Keap's target customer size include: Small businesses and start ups.

Zendesk

ITQlick rating
(4.3/5)

starts at $49 per user/month

Zendesk is a SaaS and a cloud-based customer service software that help the user to manage customers. The solution enables the user to build more meaningful productive as well as personal relationships with cus...

Categories: Customer Service, Ticket Management, Help Desk, Document Management.

Keap

ITQlick rating
(4.1/5)

starts at $40 per month

Keap is a marketing, sales, and CRM software that helps businesses follow up with customers and new clients by automatically sending emails and automating repetitive processes.

Categories: Predictive analytics, CRM, Customer Relationship Management, Online CRM, Inventory Management.

Compare specifications

Zendesk Specifications

ITQlick Score: 92/100
ITQlick Rating: (4.3/5)
Pricing: 2/10 - low cost
Category: CRM -> Zendesk
Company: Zendesk
Pricing: starts at $49 per user/month
Typical customers: Small, medium and large size businesses
Platforms: Desktop, Mobile, Cloud
Links: Zendesk review, Zendesk pricing, Zendesk alternatives

Keap Specifications

ITQlick Score: 82/100
ITQlick Rating: (4.1/5)
Pricing: 6/10 - average cost
Category: CRM -> Keap
Company: Keap
Pricing: starts at $40 per month
Typical customers: Small businesses and start ups
Platforms: Desktop, Mobile, Cloud
Links: Keap review, Keap pricing, Keap alternatives

Compare features

Zendesk: 23 Features

Customer Survey
Email Integration
Knowledge Base/FAQ
Multi-Site Support
Rules/Workflows
Scheduling
Self Service Portal
Service Level Agreements
Change Management
Customer Survey
Email Integration
Knowledge Base/FAQ
Multi-Site Support
Rules/Workflows
Scheduling
Self Service Portal
Service Level Agreements
Customer Database
Customer Self Service Portal
Customer Service
Customer Support Tracking
Knowledge Base
Mail Order Sales

Keap: 13 Features

Email Marketing
Knowledge Base
Marketing Automation
CRM
Customer Relationship Management
Campaign Management
Lead Management
Lead Tracking
eCommerce
Task Management
Contact Management
Inventory Management
Social Analytics
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100, the calculation is based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 (10 is high cost), based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Functionality score
Software review
Compare
Zendesk
ITQlick rating
4.3/5
Score
92/100
Pricing
2/10
License pricing
$49 per user/month
Functionality
48
Compare
Keap
ITQlick rating
4.1/5
Score
82/100
Pricing
6/10
License pricing
$40 per month
Functionality
31
Review
Pipedrive
ITQlick rating
4.6/5
Score
99/100
Pricing
2/10
License pricing
$12.50 per user/month
Functionality
19
Salesforce
ITQlick rating
4.4/5
Score
98/100
Pricing
3/10
License pricing
$25 per user/month
Functionality
28
Zoho
ITQlick rating
4.2/5
Score
98/100
Pricing
2/10
License pricing
$12 per user/month
Functionality
36
Review
Author

Shlomi Lavi

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Shlomi holds a Bachelor of Science (B.Sc.) in Information System Engineering from Ben Gurion University in Israel. Shlomi brings 15 years of global IT and IS management experience as a consultant, and implementation expert for small, medium and large size (global) companies.