Zoho CRM Vs Oracle Marketing (May 2021)

Shlomi LaviShlomi Lavi / May 04, 2021

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Bottom Line: Which is Better - Zoho CRM or Oracle Marketing?

Oracle Marketing is more expensive to implement (TCO) than Zoho CRM, Zoho CRM is rated higher (98/100) than Oracle Marketing (91/100). Zoho CRM offers more features (16) to their users than Oracle Marketing (4). There is a clear winner in this case and it is Zoho CRM!

Looking for the right CRM solution for your business? buyers like you are primarily concerned about the real total implementation cost (TCO), full list of features, vendor reliability, user reviews, pros and cons. In this article we compare between the 2 software products:

How Zoho compares with Oracle Corporation?

Zoho: Zoho.com offers a comprehensive suite of award-winning online business, productivity & collaboration applications. Customers use Zoho Applications to run their business processes, manage their information and be more productive while at the office or on the go, without having to worry about expensive or outdated hardware or software. To date, Zoho...

Oracle Corporation: Oracle Corporation is a computer technology corporation that specializes in developing and marketing computer hardware systems and enterprise software products – particularly database management systems. Employing approximately 113,644 people worldwide as of 30 June 2012,it has enlarged its share of the software market through organic growth and th...

Who's more expensive? Zoho CRM or Oracle Marketing Cloud?

The real total cost of ownership (TCO) of CRM software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance & support and other related services. When calculating the TCO it's important to add all of these "hidden cost" as well. We prepared a TCO calculator for Zoho CRM and Oracle Marketing Cloud.

Zoho CRM price starts at $12 per user/month , on a scale between 1 to 10 Zoho CRM is rated 2, which is much lower than the average cost of CRM software. Oracle Marketing Cloud price starts at $2,000 per user/month , when comparing Oracle Marketing Cloud to their competitors, the software is rated 8 - higher than the average CRM software cost.

Bottom line:Oracle Marketing Cloud is more expensive than Zoho CRM.

Which software includes more/better features?

As with any business software solutions, it’s important to consider the features & functionality. The tool should support the processes, workflows, reports and needs that matter to your team. To help you evaluate this, we've compared Zoho CRM Vs. Oracle Marketing based on some of the most important and required CRM features. Zoho CRM: this software is considered "feature-rich" with more than 10 important features, here is a partial list: Billing/Invoicing, Campaign Dashboard, Campaign Management, Contact Management, Customer Database, Customer Service, Customer Support Tracking, Dashboards. Oracle Marketing Cloud: Data Analysis Tools, BI & Analytics, Email Marketing, Marketing Automation.

Target customer size

Zoho CRM is focused on startup to medium firms in different markets. and Oracle Marketing Cloud's target customer size include: Small, medium and large size businesses.

Zoho CRM

ITQlick rating
(4.2/5)

starts at $12 per user/month

Zoho CRM is cloud-based customer relationship management and customer engagement solution designed for businesses of all sizes. The core features include artificial intelligence, pipeline management and team co...

Categories: Banking CRM, Casino CRM, Complaint Management, Customer Relationship Management.

Oracle Marketing

ITQlick rating
(4.1/5)

starts at $2,000 per user/month

Oracle Marketing Cloud is a cloud-based CRM software that enables marketers to manage digital channels and systems through ID linking.

Categories: Data Analysis Tools, Content Marketing, Data Management, Marketing, Email Marketing.

Compare specifications

Zoho CRM Specifications

ITQlick Score: 98/100
ITQlick Rating: (4.2/5)
Pricing: 2/10 - low cost
Category: CRM -> Zoho CRM
Company: Zoho
Pricing: starts at $12 per user/month
Typical customers: Small, medium and large size businesses
Platforms: Desktop, Cloud
Links: Zoho CRM review, Zoho CRM pricing, Zoho CRM alternatives

Compare features

Zoho CRM: 16 Features

Billing/Invoicing
Campaign Dashboard
Campaign Management
Contact Management
Customer Database
Customer Service
Customer Support Tracking
Dashboards
Document Management
Email Marketing
Knowledge Base
Lead Management
Multi-Language
Social Advertising
Social Media
Workflow Rules & Management

Oracle Marketing Cloud: 4 Features

Data Analysis Tools
BI & Analytics
Email Marketing
Marketing Automation
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100, the calculation is based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 (10 is high cost), based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Functionality score
Software review
Compare
Zoho
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
Score
98/100
Pricing Pricing score ranges between 1 to 10 while 1 is low TCO and 10 is high TCO (TCO - total cost of ownership: cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
2/10
License pricing license pricing (if provided by the software vendor)
$12 per user/month
Functionality
36
Review
Zoho review
Compare
Oracle
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
Score
91/100
Pricing Pricing score ranges between 1 to 10 while 1 is low TCO and 10 is high TCO (TCO - total cost of ownership: cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
8/10
License pricing license pricing (if provided by the software vendor)
$2,000 per user/month
Functionality
14
Review
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Pipedrive
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
Score
99/100
Pricing Pricing score ranges between 1 to 10 while 1 is low TCO and 10 is high TCO (TCO - total cost of ownership: cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
2/10
License pricing license pricing (if provided by the software vendor)
$12.50 per user/month
Functionality
19
Review
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Salesforce
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
Score
98/100
Pricing Pricing score ranges between 1 to 10 while 1 is low TCO and 10 is high TCO (TCO - total cost of ownership: cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
3/10
License pricing license pricing (if provided by the software vendor)
$25 per user/month
Functionality
28
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Nimble
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
Score
97/100
Pricing Pricing score ranges between 1 to 10 while 1 is low TCO and 10 is high TCO (TCO - total cost of ownership: cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
2/10
License pricing license pricing (if provided by the software vendor)
$19 per user/month
Functionality
31
Review
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Author
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Shlomi Lavi

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Shlomi holds a Bachelor of Science (B.Sc.) in Information System Engineering from Ben Gurion University in Israel. Shlomi brings 15 years of global IT and IS management experience as a consultant, and implementation expert for small, medium and large size (global) companies.