LeadManager Review - why 4.6 stars?

Shlomi Lavi / updated: Mar 03, 2022

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What is LeadManager?

Contactability is a marketing solution which ensures effective lead conversion. The software combines lead management best practices with an optimized web design service to ensure effective customer connections and improved response rates.

The company Contactability was founded in 2003 and is a subsidiary of Cyber Technology. The company’s goal is to make it easier for businesses to connect with their customers through an adaptable marketing platform that can improve sales and customer engagement.

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Who is it best for?

Contactability is a cross industry product focused on companies who need an effective marketing, lead generation and conversion platform. The product is scalable for any business size and is offered as a cloud based solution.

The solution is well suited for sales & marketing departments looking for real-time intelligent lead management. It is built to integrate easily to third party applications so a company’s existing lead and traffic source can be connected without an issue. Additionally companies which have multiple channels for customer contact can see these integrated into Contactability’s platform for a unified solution for all customer connections.

Contactability also engages hot prospects and nurtures warm prospects through automated algorithms that can identify valid leads for follow up. In this way the software is best for companies looking to minimize the amount of time following up with non-interested leads, and instead focus on prospects with greater conversion chances and so improves sales ratios.

There are also retention campaigns built in to Contactability which addresses companies looking for maintaining a relationship with existing customers while increasing chances for cross-selling and up-selling of additional products & services. Finally the product also comes with a ninety day guarantee.

Customers include Allstate, Liberty Mutual, Sphere Insurance Solutions, MetLife, Nationwide and Farmers Insurance.

Main features and functionalities

Contactability provides two key offerings to help your business improve lead conversion.

The first is Contact Concierge which provides an all-in-one marketing platform that incorporates lead management best practices to accelerate sales and improve customer retention. This includes effective lead capture by integration with multiple lead and traffic sources while automatically removing duplicate contacts to ensure a clean lead follow up list.

Once a lead is captured there is instant response technology to connect the lead via voice or email quickly. If the lead cannot be contacted the first time Contact Concierge will queue the lead for a defined set of follow-ups to maximize contact ratios. Finally once contact is made with the lead and it is qualified, the lead will be transferred to the relevant sales agent for follow up, with appointments and reminders automatically scheduled. There is also detailed reporting and dashboards available to monitor lead generation and conversion performance.

The second offering is LeadSites which provides the best practices in mobile and website design with search engine optimization that helps companies generate more leads and achieve higher

conversion rates as well. The websites are fully customizable with multiple designs and include hosting by Contactability. There are also plug-ins with social media for promotion purposes as well as analytics to monitor traffic and customers.

What is the actual cost?

The cost of license starts at $60 per user/month. ITQlick pricing score is 2.4 out of 10 (10 is most expensive). Access ITQlick pricing guide for LeadManager.

Pros

• Contactability offers open integration to third party products
• Mobile device access via smart phone and tablet is supported by Contactability
• The product provides a ninety day guarantee
• Contactability is offered as a cloud based solution which minimizes upfront investment, provides a fixed monthly fee based on requirements, and avoids the need for technology investment and management
• The solution offers integration to social media for promotion purposes

Cons

• Contactability does not offer a free trial to customers
• The product does not support Event Management
• Contactability does not offer an on premise deployment option
• There is no option in the product for spam analysis to determine the effectiveness of email campaigns in reaching the targeted customer base
• Pricing packages in Contactability are currently limited to only 100 leads

How it stacks up?

Access a head to head analysis of LeadManager vs alternative software solutions.

Frequently Asked Questions (FAQs)