Physician Relations CRM Review - why 4.4 stars?

Shlomi Lavi / updated: Feb 19, 2022

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What is Physician Relations CRM?

Physician Relations CRM is a customer relationship management solution for businesses of all sizes. Its capabilities include outreach management, referral development, workflow management, and others. The software was designed and launched by Marketware headquartered in Utal, United States.

Who is it best for?

The software has specifically been developed for medical practices and businesses of all sizes. It can be used by hospitals, specialty clinics, post-acute care centers, private clinics, and other healthcare centers. Some notable clients of the software include El Camino Hospital, Mission Hospice & Homecare, and Tuscon Medical Center etc.

Main features and functionalities

The software maintains a centralized database of physicians, which retains such information as specialties, phone numbers, addresses, network relationship, and others details. It features technology to speed up patient referrals and improve physician relations. Management and reporting services are offered for physician liaison visits and referral opportunities are accurately identified. The software also handles marketing campaigns and handles the resolution of various physician issues.

Physician Relations CRM offers real time insights into volume and admissions data. Detailed referral analytics are offered to provide actionable data on various trends and retention efforts. Other important capabilities include physician segmentation, red flagging of low referral volume, marketing campaign monitoring, and others.

What is the actual cost?

ITQlick pricing score is 7.2 out of 10 (10 is most expensive). Access ITQlick pricing guide for Physician Relations CRM.

Pros

• The software has an integrated EMR that helps accurately and securely store patient’s data.
• It offers excellent customer support.
• It is customizable to fit the needs of the practice.
• Quick response with customer support from MarketWare, which is beneficial for users as they can have their problems resolved immediately
• Highly customizable to fit the organization’s specific processes so they can continue with their own system

Cons

• There lacks upfront information regarding the pricing of the product on the company’s website.
• Requires technical knowledge to use the software.
• Does not come with social media integration, which could further improve referrals and physician relationship
• MarketWare Healthcare CRM has limited integration with third party applications, as it is only integrated with Microsoft Outlook
• MarketWare Healthcare CRM has limited integration with third party applications, as it is only integrated with Microsoft Outlook

How it stacks up?

Access a head to head analysis of Physician Relations CRM vs alternative software solutions.

Frequently Asked Questions (FAQs)