PR Underground Pricing Plans & Cost Guide (Sep 2019)

PR Underground Review
ITQlick Score: 53/100
ITQlick Rating:
Pricing: 5.8/10 - average cost
Category: Press Releases -> PR Underground review -> PR Underground pricing
Ranking:Ranked 18 out of 19 Press Releases systems
Company: PR Underground
Pricing: starts at $39 per user/month
Typical customers: Small, medium and large size businesses
Platforms: Desktop
Links: PR Underground review, PR Underground alternatives
Shlomi LaviShlomi Lavi / Sep 30, 2019

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PR Underground pricing: How much does it cost in 2023?

PR Underground offers few flexible plans to their customers with the basic cost of a license starting from $39 per user/month. Read the article below in order to calculate the total cost of ownership (TCO), which includes: customization, data migration, training, hardware, maintenance, upgrades, and more.

PR Underground vs. competitors (pricing)

PR Underground is about the same cost as the industry average. When comparing to other top Press Releases vendors, on a scale between 1 to 10 (10 is the most expensive to implement), PR Underground is rated 5.8. Read the article below in order to calculate the total cost of ownership (TCO), which includes: customization, data migration, training, hardware, maintenance, upgrades, and more.



Cost of software customizations

Customizing the software to meet the specific needs of the organization can be a costly process, especially if the customization requires significant development or integration work. The average cost of customization can range from a few thousand dollars to several hundred thousand dollars, depending on the complexity of the customization work.

Data migration cost Relevant for PR Underground

Migrating data from old systems to the new software can be a time-consuming and costly process, especially if the data is large or complex. The average cost of data migration can range from a few thousand dollars to several hundred thousand dollars, depending on the size and complexity of the data.

Cost of training

How many groups (different departments, usages, type of users) are needed for PR Underground training? Training employees to use the new software can be a significant cost, especially if the software is complex or requires specialized knowledge. The average cost of training can range from a few hundred dollars to several thousand dollars per employee, depending on the complexity of the software and the duration of the training.

Cost of maintenance

Ongoing maintenance and support for the software can be a significant cost, especially if the software requires frequent updates or has a high rate of bugs or issues. The average cost of maintenance can range from a few hundred dollars to several thousand dollars per year, depending on the complexity of the software and the level of support required.

Frequently Asked Questions (FAQs)

How much does PR Underground cost per month?

Their pricing plan starts at $39 per user/month.

They offer a free trial?

No, PR Underground don't offer a free trial at this time. Free trials are great because your team can test the software (at least basic features of it) in your own time without the pressure of sales teams. We hope they will offer free trials in the future.

Can I use PR Underground for free?

No, PR Underground don't offer a free version of their product.

How can the team at ITQlick help?

The science of TCO (total cost of ownership) may not be easy to calculate. If you seek to get detailed info about the TCO, get in touch with ITQlick experts. Contact us today and get up to date, detailed quotes.

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Marketing Software Price Ranges

Marketing software products have different pricing based on their focus features and the target audience. However, companies looking for a marketing software can expect to pay between the range of $30 to $100 per user, per month. This price range covers the basic offering of most vendors; hence, premium or enterprise offerings will be significantly higher. For instance, HubSpot Marketing Automation pricing starts from $50 per user monthly, SendinBlue from $25 per user monthly, while Pardot pricing sits around $1,200—although with more robust features and more user accounts.

The prices for marketing software also depend on the size of businesses. The price ranges for each business size are as follows:

  • Small Businesses can expect to pay between $15 to $25 for a marketing software, plus some vendors make their low-end offerings free for tiny business sizes. For example, CleverTap, Moosend, and Bigmailer all have packages that are free for small businesses. Meanwhile, some premium marketing software for small businesses are ActiveCampaign, which starts from $15 per user per month, Campaigner from $19, and Remarkety pricing starts from $25 upwards.
  • Medium Businesses can expect an average price of $50 for a marketing software. Most marketing software offerings for medium businesses sit around this price range, although some other products can be as high as $150 per user per month. For example, FreshMarket, Integrated Marketing Portal, and SalesNexus CRM & Automation cost around $50 each— all on a per user, per month basis. Meanwhile, Bazo and GreenRope cost $70 and $150, respectively.
  • Large Businesses can expect to pay prices which range from $400 to $1,500 per month for marketing software, although many of the packages include 2 or more user accounts. Adding more users cost more, depending on the business’ size. For instance, Act-On pricing starts from 900 per month, Maropost costs from $500 monthly upward, and Pardot costs around $1,200 monthly.

Marketing software best of breeds and their respective price ranges are as follows:

  • Campaign Management Software The prices for most campaign management software in the market are set based on a per month basis, although there are others with yearly billings. However, businesses can expect to pay between the ranges of $10 to $50, $50 to $150, and $150 upwards monthly for a campaign management software. The prices are subjective to factors such as the number of user accounts, number of contacts, etc. For example, Asana costs around $11 per user monthly, PinPointe $42 per month, and Campaign Influence Analyzer $6,500 yearly for unlimited users and a number of other features.
  • Brand Management Software Most Brand management software pricing comes in various volatile pricing patterns; hence, some can be bought perpetually, while others are priced on a yearly or monthly basis. Given this, companies can expect prices that fall between $500 to $3,000 for marketing software billed per month and between $5,000 to $40,000 for ones billed yearly. For example, AssetBank pricing starts from around $550 per month, BEAM costs up to about 2,500 per month, and Wedia pricing sits around $12,000 per year.
  • Content Marketing Software Content marketing software pricing usually falls between $10 to $50, depending on the tier or level of offering of each product. The prices are set on a per user, per month basis. For instance, AirTable pricing starts from $12 per user monthly, DropTrack costs from $19 per user monthly, while Topic pricing starts from $49 per user per month.
  • Marketing Analytics Software For marketing analysis software, users can expect to pay prices that range from $10 to $50 monthly for low-end offerings. On the other hand, standard or premium fall between $200 to $800 per month. For example, AgencyAnalytics pricing is priced at $49 per month, ClickData costs about $25 per month, and Singular pricing falls around $750 monthly.
  • Marketing Research Software This is divided into tiers, with some considered standard and others premium. Businesses can expect prices that range from $15 to $50 on a per month basis for standard offerings on marketing research software. Premium offerings cost between $200 to $700, depending on the robustness of the product’s features. For example, TypeForm costs $35 per month, Survio costs $29 monthly, and CYS pricing is around $290 monthly. There are also yearly pricing; for example, CheckMarket costs $1,000 per year, and Nifield pricing is at $2,000 per year.

Auditor - Shlomi Lavi

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Shlomi Lavi is an entrepreneur and founder of ITQlick.com. He holds a Bachelor of Science (B.Sc.) in Information Systems Engineering from Ben Gurion University in Israel. Shlomi brings 17 years of global IT and IS management experience as a consultant and implementation expert for small, medium and large-sized (global) companies. Shlomi’s goal is to share the best knowledge and news about information systems so you can make smarter buying decisions for your business.