Wishpond Pricing Plans & Cost Guide (Jul 2022)

Wishpond Review
ITQlick Score: 82/100
ITQlick Rating:
Pricing: 2/10 - low cost
Category: Marketing Automation -> Wishpond review -> Wishpond pricing
Ranking:Ranked 20 out of 107 Marketing Automation systems
Company: Wishpond
Pricing: starts at $49 per month
Typical customers: Small, medium and large size businesses
Platforms: Desktop, Mobile
Links: Wishpond review, Wishpond alternatives
Shlomi LaviShlomi Lavi / Jul 19, 2022

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Wishpond pricing: How much does it cost in 2023?

Wishpond offers few flexible plans to their customers with the basic cost of a license starting from $49 per month. Read the article below in order to calculate the total cost of ownership (TCO), which includes: customization, data migration, training, hardware, maintenance, upgrades, and more.

Wishpond vs. competitors (pricing)

Wishpond is less expensive than the industry average. When comparing to other top Marketing Automation vendors, on a scale between 1 to 10 (10 is the most expensive to implement), Wishpond is rated 2. Read the article below in order to calculate the total cost of ownership (TCO), which includes: customization, data migration, training, hardware, maintenance, upgrades, and more.



Cost of software customizations

Customizing the software to meet the specific needs of the organization can be a costly process, especially if the customization requires significant development or integration work. The average cost of customization can range from a few thousand dollars to several hundred thousand dollars, depending on the complexity of the customization work.

Data migration cost Relevant for Wishpond

Migrating data from old systems to the new software can be a time-consuming and costly process, especially if the data is large or complex. The average cost of data migration can range from a few thousand dollars to several hundred thousand dollars, depending on the size and complexity of the data.

Cost of training

How many groups (different departments, usages, type of users) are needed for Wishpond training? Training employees to use the new software can be a significant cost, especially if the software is complex or requires specialized knowledge. The average cost of training can range from a few hundred dollars to several thousand dollars per employee, depending on the complexity of the software and the duration of the training.

Cost of maintenance

Ongoing maintenance and support for the software can be a significant cost, especially if the software requires frequent updates or has a high rate of bugs or issues. The average cost of maintenance can range from a few hundred dollars to several thousand dollars per year, depending on the complexity of the software and the level of support required.

Frequently Asked Questions (FAQs)

How much does Wishpond cost per month?

Their pricing plan starts at $49 per month.

They offer a free trial?

Yes, Wishpond offers a free trial so you can try it yourself, free trials are great because your team can test the software (at least basic features of it) in your own time without the pressure of sales teams.

Can I use Wishpond for free?

No, Wishpond don't offer a free version of their product.

How do I get pricing information directly from the vendor?

You can get it on their website. So why do you need us? we can help you get the total cost of implementation (not just the cost of licenses) and compare them with alternative solutions.

How can the team at ITQlick help?

The science of TCO (total cost of ownership) may not be easy to calculate. If you seek to get detailed info about the TCO, get in touch with ITQlick experts. Contact us today and get up to date, detailed quotes.

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Marketing Automation Software Price Ranges

Most marketing automation products in the market are priced on a monthly basis and mostly based on the number of user accounts, stored contacts, or on the number of sessions. However, the starting price points for most marketing automation products is in the range of $0 and $52 upwards per month. These are the price points for entry-level offerings from most vendors; hence, premium plans with more features will cost more.

In addition, different vendors target different organization sizes; hence, businesses can expect different price points, depending on the size of their organization.

  • Small Businesses can expect to pay within the range of $4 to $20 for a marketing automation software per month. For example, GetResponse pricing starts from $15 per user monthly, PushAd pricing from around $5 per user monthly, and SENDER pricing from around $9 monthly.
  • Medium-sized Businesses price points for a marketing automation software lies within the range of $20 to $55 monthly. For example, SaleNexus CRM and Automation pricing starts from around $46 per user monthly, while Notificare costs up to $29 per month. Another example is User.com, which starts from around $50 per month.
  • Large-scale Businesses can expect payment within the range of $55 to $150 for a marketing automation software per month, although a few other products can go as high as $500 to $1,000 monthly. For example, Keap pricing starts from $79 per month, Pardot costs around $1,250 per user monthly, and BAZO pricing begins at $75 monthly based on the number of sessions. However, some vendors may request extra fees for onboarding of users and installation. Meanwhile, some vendors do not disclose their pricing so as to enable them to set different apt sizes that will fit the request from their customers.

Some vendors offer free versions for their Marketing Automation Software, with about 80-100 percent free access to all features depending on the policy of the vendor involved. For example, SMS Marketing Services, Freshmarketer, and Texting Base all have free offerings ideal for small businesses.

Most marketing automation apps for MacOS have prices that fall between $10 to $50 per month, based on the number of users, contacts, or usage. For example, Madgicx pricing starts from around $49 per month, BrightPod pricing begins from $29 per month, and QZZR costs around $20 per month. There are also apps with perpetual licenses; an example is Plumb5, which costs a one-time fee of $229.

Auditor - Shlomi Lavi

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Shlomi Lavi is an entrepreneur and founder of ITQlick.com. He holds a Bachelor of Science (B.Sc.) in Information Systems Engineering from Ben Gurion University in Israel. Shlomi brings 17 years of global IT and IS management experience as a consultant and implementation expert for small, medium and large-sized (global) companies. Shlomi’s goal is to share the best knowledge and news about information systems so you can make smarter buying decisions for your business.