Zoho Campaigns Review

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Last updated: Oct 26, 2019

Zoho Campaigns Review

ITQlick rating
(4.2/5)

Starting from $5 Per month

Zoho Campaigns is a CRM and e-mail marketing software for small to large companies. It has features such as social statistics, link tracking, ready-made newsletter templates, and A/B test campaigns which can bo...

  • Categories (4/8):

    • Email marketing
    • Campaign measurement
    • Email
    • Email Marketing

Shlomi Lavi / updated: Oct 26, 2019

What is Zoho Campaigns?

Zoho Campaigns is a CRM and e-mail marketing software for small to large companies. It has features such as social statistics, link tracking, ready-made newsletter templates, and A/B test campaigns which can boost sales and expand customer base. It can easily connect with popular social media platforms like Youtube and Facebook.

This IT solution is developed by Zoho which was founded in 1996. It is headquartered in Pleasanton, California with up to 5,000 employees. The company specializes in developing software for online office, collaboration and business productivity suite, CRM, network management, and more.

Zoho Campaigns Average Rating -

The rating of Zoho Campaigns is 4.2 stars. The rating is based on ITQlick expert review

Zoho Campaigns Typical Customers

Zoho Campaigns is an ideal asset for any customer based business that incorporates email campaigns. This is a great marketing application that can serve freelancers and SMBs, among others. Social medium has become an integral part of the business world. With Zoho Campaigns you can engage customers on all social platforms and easily manage your business mailing lists.

Zoho Campaigns Features

Zoho Campaigns can greatly contribute to improving the productivity of your business. It includes professional flexible and customizable newsletter templates that you can tailor to your specific marketing campaigns. You will also enjoy great email marketing and social media campaign features that are integrated with Zoho CRM. The benefits that this solution adds to your business are countless.

Zoho Campaigns 5 Pros

  • Easy to learn and use
  • Zoho Campaigns is integrated with Google Apps which offers more features and diversity
  • Affordable price
  • Wide range of integrations
  • Users can reach out to their customers by social campaigns through various social networks

Zoho Campaigns 2 Cons

  • Not as customizable as other software
  • Slow domain name verification process

Zoho Campaigns Alternatives

MailerLite is a cloud-based email marketing solution with the same client size and price range as Zoho Campaigns. Zoho has better mobile support than MailerLite which is only web-based whereas Zoho is also available as iPhone and Android app. When it comes to features, MailerLite offers more email marketing functions than Zoho Campaigns such as automated scheduling, customer analysis, customer loyalty program, and delivery tracking.

MailerLite has customizable templates while Zoho campaigns gas pre-designed forms. Both have excellent vendor reputation online but MailerLite is a better choice than Zoho Campaigns as a CRM and email marketing software.

Sender is an email marketing software for small to large companies like Zoho Campaigns. Sender pricing is at the same cost range as Zoho. Sender is only web-based while Zoho has app for iPhone and Android.

Zoho offers more functions than Sender such as CRM integration, A/B testing, campaign scheduling, and more. Both have high customer reviews online but Zoho Campaigns is better in providing CRM and email marketing services.

Zoho Campaigns Pricing Information

Zoho Campaigns pricing is lower than the average cost of CRM software. Its E-mail Based Plan starts at $32 per year. It features include drag-and-drop editor for quick campaign creator, signup and forms and lists for building contact database, A/B testing, pre-designed templates to save cost from layout creation. It also has advanced segmentation, personalization for branding, and consent management for privacy compliance.

Subscriber-Based Plan’s price starts at $54 with all E-mail Based package features plus unlimited emails, autoresponders for better customer engagement, workflow automation, dynamic content, batch sending, and email polls for gathering customer feedback.

The Paid by E-mail Credits plan is for occasional email campaigns which only cost $6 with drag-and-drop A/B Testing, personalization, and pre-designed templates.

Zoho Campaigns demo

25 questions to ask the vendor on Zoho Campaigns demo

Is Zoho Campaigns the right software for me?

Zoho Campaigns is good for businesses of all types and sizes in need of CRM and email marketing software solutions. Among its notable clients are The NetMen Corp, LinkedIn Mentoring, and Venue10.

Zoho Campaigns Categories

Email marketing
Campaign measurement
Email
Email Marketing
Campaign Management
Marketing
VoIP
Communications

Specifications

Company:
Address: Zoho Corporation, Research Boulevard, Austin, TX
Website:Zoho Campaigns
Customers: Small business, Medium business, Large business
Business Area: Cross Business Areas
Platforms: Cloud
Operating Systems: Mac OS, Windows, Linux

Zoho Campaigns Features

Billing/Invoicing
Contact History
Contact Management
Contact Scheduler
Customer Database
Email Marketing
Email Performance Reports
Email Triggers
Marketing Automation
Sales and CRM Integration
Social Media
Step/Decision Rule Definition

Zoho Campaigns Vs. Alternatives

ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100 score, based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 score, based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Hosting
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