Benchmark Email Pricing Plans & Cost Guide (Mar 2023)

Benchmark Email Review
ITQlick Score: 76/100
ITQlick Rating:
Pricing: 4/10 - average cost
Category: Email Marketing -> Benchmark Email review -> Benchmark Email pricing
Ranking:Ranked 54 out of 138 Email Marketing systems
Company: Benchmark Email
Pricing: starts at $49 per month
Typical customers: Small, medium and large size businesses
Platforms: Desktop, Cloud
Links: Benchmark Email review, Benchmark Email alternatives
Shlomi LaviShlomi Lavi / Mar 20, 2023

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Benchmark Email pricing: How much does it cost in 2024?

BenchmarkONE offers three pricing plans starting from $149 per month. The different plans are Lite, Pro, and Agencies. There are both monthly and annual contracts available.

  • Lite- Cost $49 per month.

  • Pro - Cost $219 per month

  • Agencies- Quote-based Pricing

Benchmark Email Monthly Pricing Plans

Prices and Plans Compared

BenchmarkONE has three pricing plans: Lite, Pro, and Agencies. Each plan offers more advanced features than the previous one and caters to businesses of all sizes.

The Lite Plan starts at $49 per month for up to 500 contacts, which includes basic features such as contact management, email marketing, and sales automation. It offers Unlimited users, 500 contacts, and 2,500 emails per month.

The Pro Plan starts at $219 per month for up to 500 contacts, which includes additional features such as lead capture forms, lead scoring, and CRM integrations. It offers everything in the lIte plan and also Full CRM, Deal Pipeline Management, Gmail & Outlook Integration, Mobile Web App, and User Permissions.

The Agencies Plan has customized pricing. It includes all features from the previous plans plus advanced features such as marketing automation, revenue attribution, and custom dashboards.

Additionally, BenchmarkONE offers a 14-day free trial and provides excellent customer support, including a dedicated account manager for each customer

BenchmarkONE's closest competitor is Salesforce Sales Cloud. While BenchmarkONE primarily focuses on sales and marketing automation, Salesforce Sales Cloud offers a broader range of tools for sales, marketing, and customer service.

Salesforce Sales Cloud offers three primary pricing plans: Starter, Professional, and Enterprise. The Starter plan starts at $50 per user per month and includes basic CRM, email marketing, and ad management features. The Enterprise plan starts at $300 per user per month and includes advanced automation features, lead scoring, and integrations with Salesforce and other CRMs.

Which Plan Is Right for You?

BenchmarkONE is a great fit for small to medium-sized businesses in a wide range of industries.

Whether you're a consultant, a marketing agency, or a software development company, BenchmarkONE's tools can help you manage leads, automate workflows, and keep track of customer interactions.

Real estate professionals can use BenchmarkONE to manage leads, schedule appointments, and automate follow-up emails to prospective buyers and sellers. Schools and universities can use BenchmarkONE's CRM and marketing automation tools to manage student recruitment, engage with alumni, and streamline administrative processes.

BenchmarkONE's pricing and features make it a versatile tool for businesses looking to streamline their sales and marketing processes. Its focus on automation and customer relationship management makes it a great fit for companies looking to scale their operations and improve efficiency.

Benchmark Email vs. competitors (pricing)

Software

Pricing

Free Trial

BenchmarkONE

$49 to $219 per month

14 days

Keap

$42 per user per month

14 days

Daylite

$199 to $799 per month

Free Plan

Agile CRM

$8.99 to $47.99 per user per month

Free Plan

Ontraport

$24 to $249 per month

14 days

Cost of software customizations

Customizing the software to meet the specific needs of the organization can be a costly process, especially if the customization requires significant development or integration work. The average cost of customization can range from a few thousand dollars to several hundred thousand dollars, depending on the complexity of the customization work.

Data migration cost Relevant for Benchmark Email

Migrating data from old systems to the new software can be a time-consuming and costly process, especially if the data is large or complex. The average cost of data migration can range from a few thousand dollars to several hundred thousand dollars, depending on the size and complexity of the data.

Cost of training

How many groups (different departments, usages, type of users) are needed for Benchmark Email training? Training employees to use the new software can be a significant cost, especially if the software is complex or requires specialized knowledge. The average cost of training can range from a few hundred dollars to several thousand dollars per employee, depending on the complexity of the software and the duration of the training.

Cost of maintenance

Ongoing maintenance and support for the software can be a significant cost, especially if the software requires frequent updates or has a high rate of bugs or issues. The average cost of maintenance can range from a few hundred dollars to several thousand dollars per year, depending on the complexity of the software and the level of support required.

Frequently Asked Questions (FAQs)

How much does Benchmark Email cost per month?

Their pricing plan starts at $49 per month.

They offer a free trial?

Yes, Benchmark Email offers a free trial so you can try it yourself, free trials are great because your team can test the software (at least basic features of it) in your own time without the pressure of sales teams.

Can I use Benchmark Email for free?

Yes! Benchmark Email offers a free version (with limited features).

Any good free alternative to Benchmark Email?

Agile CRM and Daylite are free alternatives to BenchmarkONE.

How do I get pricing information directly from the vendor?

You can get it on their website. So why do you need us? we can help you get the total cost of implementation (not just the cost of licenses) and compare them with alternative solutions.

How can the team at ITQlick help?

The science of TCO (total cost of ownership) may not be easy to calculate. If you seek to get detailed info about the TCO, get in touch with ITQlick experts. Contact us today and get up to date, detailed quotes.

Compare

Our Veredict

With its user-friendly interface, robust features, and affordable pricing, BenchmarkONE is a great choice for small and medium-sized businesses.

One of the key advantages of BenchmarkONE is its pricing. The software offers a variety of plans to choose from, each with its own set of features and capabilities. This makes it easy for businesses to select the plan that best fits their needs and budget.

BenchmarkONE is a powerful CRM software that offers a robust set of features, excellent customer support, and affordable pricing. Its ease of use and extensive features make it an excellent choice for small and medium-sized businesses looking to streamline their sales and marketing processes.

Overall, BenchmarkONE is a great choice for small businesses looking for affordable and feature-rich sales and marketing automation software.

Email Marketing Software Price Range

Most email marketing products in the market are priced on a monthly basis. Also, the number of user accounts, subscribers, and active emails are usually used to determine their price points. However, the price ranges for email marketing software can be broken into three tiers, starting from $0 to $15, $15 to $40, and then $40 and above. Note that these are the entry-level price points gotten from the vendors websites; hence, premium plans with more robust features will cost more.

In addition, email marketing software vendors target different organization sizes; hence different business sizes can expect different prices:

  • Small Businesses can expect to pay within the range of $0 to $20 for an email marketing software. For example, FireDrum Email Marketing pricing starts from around $4 per month based on number of unique contacts, while GetResponse pricing starts from $15 per user monthly. Another example is OmniSend, which starts from $16 per month, based on the number of users.
  • Medium-sized Businesses can expect to pay within the range of $20 to $55 for an email marketing software. For example, Freshmarketer pricing starts from around $49 per month, Remarkety pricing from $25 per month, and HubSpot Marketing Hub pricing from $50 per month.
  • Large Businesses can expect to pay between the range of $55 to $150 monthly for an email marketing software, although some products can go up to $999 per month and include more user accounts as opposed to one. For example, Maropost pricing starts from $500 per month, SendLane costs about $99 per month and Act-On cost price starts from around $900 per month for a number of set user accounts. However, some vendors may require extra fees for installation and onboarding. Meanwhile, some vendors do not disclose their pricing so as to enable them to adjust their prices based on the need of their customers.

Some free Email Marketing Software products are entirely free to use and access all their features, while others only have feature-limited plans, which are mostly for small businesses. For example, MailJet has a free version, while its premium version starts from $9 per 30,000 emails monthly. Another example is Gmail, an 100% free app from Google.

Email marketing apps for MacOS users have their price points sit within the range of $0 to $15 and $15 to $60. For example, MaxBulk Mailer pricing starts from around $39 for a one-time fee per user, Send Social Media from $59 per user monthly, and ROUTEE for a one-time fee of $0.01 based on usage.

Auditor - Shlomi Lavi

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Shlomi Lavi is an entrepreneur and founder of ITQlick.com. He holds a Bachelor of Science (B.Sc.) in Information Systems Engineering from Ben Gurion University in Israel. Shlomi brings 17 years of global IT and IS management experience as a consultant and implementation expert for small, medium and large-sized (global) companies. Shlomi’s goal is to share the best knowledge and news about information systems so you can make smarter buying decisions for your business.