Shlomi Lavi /
Apr 18, 2022
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Bottom Line: Which is Better - AB Tasty or Instapage?
Instapage is more expensive to implement (TCO) than AB Tasty, and Instapage is rated higher (86/100) than AB Tasty (62/100).
Looking for the right Conversion Rate Optimization solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:
AB Tasty Vs. Instapage
AB Tasty: Launch your tests quickly and easily to determine the most effective combinations. As the European leader in online split testing, we help you to improve your visitors’ user experience, and increase your website’s profitability. We simplify the implementation of marketing tests or personalizations and give you back control over modification of the ...
Instapage: Instapage makes building and A/B testing landing pages simple.
Our Mission: Continually lower the cost of customer acquisition.
We're a team of entrepreneurs, coders, marketing experts and change makers. We want to create a world where all businesses can automate their marketing efforts and efficiently acquire customers online.
Who is more expensive? AB Tasty or Instapage?
The real total cost of ownership (TCO) of Conversion Rate Optimization software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for AB Tasty and Instapage.
AB Tasty price starts at $1,000 per month , On a scale between 1 to 10 AB Tasty is rated 4, which is lower than the average cost of Conversion Rate Optimization software. Instapage price starts at $199 per month , When comparing Instapage to its competitors, the software is rated 8 - higher than the average Conversion Rate Optimization software cost.
Bottom line: Instapage is more expensive than AB Tasty.
Which software includes more/better features?
We've compared AB Tasty Vs. Instapage based on some of the most important and required Conversion Rate Optimization features.
AB Tasty: We are still working to collect the list of features for AB Tasty.
Instapage: We are still working to collect the list of features for Instapage.
Target customer size
AB Tasty's typical customers include: SMBs, and Instapage's target customer size include: Small, medium and large size businesses.