Shlomi Lavi /
Sep 27, 2023
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Bottom Line: Which is Better - Amplifr or Adobe?
Adobe is more expensive to implement (TCO) than Amplifr, and Amplifr is rated higher (92/100) than Adobe (91/100). Adobe offers users more features (6) than Amplifr (0).
Looking for the right Social Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:
Amplifr Vs. Marketo
Amplifr: Amplifr is a social media publication and analytics service for agencies (automating custom-designed social media reporting for their clients), small businesses, media companies and professionals.
Marketo: In 2007, my co-founders and I created Marketo with a passion and a vision to build a great company – one that changes the market with our technology innovation and thought leadership; one that delivers real value to our customers; one that delights our users on a daily basis with the experience of working with our software; one that creates substan...
Who is more expensive? Amplifr or Adobe Marketo Engage?
The real total cost of ownership (TCO) of Social Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Amplifr and Adobe Marketo Engage.
Amplifr price starts at $26 per user/month , On a scale between 1 to 10 Amplifr is rated 6, which is similar to the average cost of Social Marketing software. Adobe Marketo Engage price starts at $895 per month , When comparing Adobe Marketo Engage to its competitors, the software is rated 10 - much higher than the average Social Marketing software cost.
Bottom line: Adobe Marketo Engage is more expensive than Amplifr.
Which software includes more/better features?
We've compared Amplifr Vs. Adobe based on some of the most important and required Social Marketing features.
Amplifr: We are still working to collect the list of features for Amplifr.
Adobe Marketo Engage: Campaign Management, Email Marketing, Lead Management, Marketing Automation, Sales and CRM Integration.
Target customer size
Amplifr's typical customers include: Small businesses and start ups, Customers of the software mainly include small and medium businesses from a diverse range of industries.