Shlomi Lavi /
Jun 30, 2022
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Bottom Line: Which is Better - BrightTALK or GoToWebinar?
BrightTALK is more expensive to implement (TCO) than GoToWebinar, GoToWebinar is rated higher (87/100) than BrightTALK (83/100). GoToWebinar offers more features (3) to their users than BrightTALK (0). There is a clear winner in this case and it is GoToWebinar!
Looking for the right Webinar solution for your business? buyers like you are primarily concerned about the real total implementation cost (TCO), full list of features, vendor reliability, user reviews, pros and cons. In this article we compare between the 2 software products:
How BrightTALK compares with Citrix Systems, Inc.?
BrightTALK: BrightTALK provides webinars and videos for professionals and their communities. Every day thousands of thought leaders are actively sharing their insights, their ideas and their most up-to-date knowledge with professionals all over the globe through the technologies that BrightTALK has created.
At BrightTALK, we believe that people learn the mo...
Citrix Systems, Inc.:
Citrix transforms how businesses and IT work and people collaborate in the cloud era. With market-leading cloud, collaboration, networking and virtualization technologies, Citrix powers mobile workstyles and cloud services, making complex enterprise IT simpler and more accessible for 260,000 organizations. Citrix products touch 75 percent of Int...
Who's more expensive? BrightTALK or GoToWebinar?
The real total cost of ownership (TCO) of Webinar software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance & support and other related services. When calculating the TCO it's important to add all of these "hidden cost" as well. We prepared a TCO calculator for BrightTALK and GoToWebinar.
BrightTALK price starts at $500 per month , on a scale between 1 to 10 BrightTALK is rated 4, which is lower than the average cost of Webinar software. GoToWebinar price starts at $49 per organizer/month , when comparing GoToWebinar to their competitors, the software is rated 4 - lower than the average Webinar software cost.
Bottom line: BrightTALK cost is around the same cost of GoToWebinar.
Which software includes more/better features?
As with any business software solutions, it’s important to consider the features & functionality. The tool should support the processes, workflows, reports and needs that matter to your team. To help you evaluate this, we've compared BrightTALK Vs. GoToWebinar based on some of the most important and required Webinar features. BrightTALK: We are still working to collect the list of features for BrightTALK. GoToWebinar: Data Import/Export, Basic Reports, Online Customer Support.
Target customer size
BrightTALK's typical customers include: Small, medium and large size businesses, GoToWebinar is perfect for hosting webinars with up to 1,000 attendees.