Compare DataPlay and Mobivity - May 2022

Shlomi Lavi

We publish unbiased reviews. Our opinions are our own and are not influenced by payments from advertisers. This content is reader-supported, which means if you leave your details with us we may earn a commission. Learn why ITQlick is free .

Bottom Line: Which is Better - DataPlay or Mobivity?

DataPlay is more expensive to implement (TCO) than Mobivity, and Mobivity is rated higher (84/100) than DataPlay (77/100). DataPlay offers users more features (6) than Mobivity (3).

Looking for the right Data analysis solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Margasoft Corp. Vs. Mobivity

Margasoft Corp.: We are software technology experts who work with their customers as true partners to understand their business needs and build software solutions tailored to their specific needs. To lead the market, our partners need increased automation, efficiency and productivity. Each customer is unique for us, and we make sure that the software solutions we...

Mobivity : Mobivity helps brands and business use patented mobile technology to connect with their customers, driving traffic and revenue to businesses through a marketing medium with one of the highest ROIs in the industry. Launched in 2006, Mobivity provides clients from small to medium sized businesses to national brands with simple and affordable access t...

Who is more expensive? DataPlay or Mobivity?

The real total cost of ownership (TCO) of Data analysis software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for DataPlay and Mobivity.

DataPlay price starts at $140 per user/month , On a scale between 1 to 10 DataPlay is rated 6, which is similar to the average cost of Data analysis software. Mobivity accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 DataPlay is rated 6, which is similar to the average cost of Data analysis software.

Bottom line: DataPlay is more expensive than Mobivity.

Which software includes more/better features?

We've compared DataPlay Vs. Mobivity based on some of the most important and required Data analysis features.

DataPlay: Data Analysis Tools, Data analysis, Project Collaboration, Data visualization, Content Management, Data Warehousing.

Mobivity: Data Import/Export, Basic Reports, Online Customer Support.

Target customer size

Clients who utilize the DataPlay suite are those engaging in small (with about 10 – 100 employees) to medium-sized (with about 100 – 1,000 employees) businesses. Mobivity is suitable for food companies, brands, resellers and enterprises that are looking for a way to market their services and products through mobile phones.