Compare SAS Intelligent Advertising for Publishers and DoubleClick for Publishers - Jul 2022

Shlomi Lavi

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Bottom Line: Which is Better - SAS Intelligent Advertising for Publishers or DoubleClick for Publishers?

SAS Intelligent Advertising for Publishers is more expensive to implement (TCO) than DoubleClick for Publishers, and DoubleClick for Publishers is rated higher (82/100) than SAS Intelligent Advertising for Publishers (62/100).

Looking for the right Ad Server solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

SAS Vs. Google

SAS: SAS helps organizations anticipate business opportunities, empower action and drive impact. We do this through advanced analytics that turn data about customers, performance, financials and more into meaningful information. The result? Fact-based decisions for undeniable bottom line impact – this is how we transform the way our customers do busines...

Google: Google Inc. is an American corporation which provides Internet-related products and services, including internet search, cloud computing, software and advertisingtechnologies.[6] Advertising revenues from AdWords generate almost all of the company's profits.

Who is more expensive? SAS Intelligent Advertising for Publishers or DoubleClick for Publishers?

The real total cost of ownership (TCO) of Ad Server software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for SAS Intelligent Advertising for Publishers and DoubleClick for Publishers.

SAS Intelligent Advertising for Publishers accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 SAS Intelligent Advertising for Publishers is rated 4, which is lower than the average cost of Ad Server software. DoubleClick for Publishers price starts at $1,500 per month , When comparing DoubleClick for Publishers to its competitors, the software is rated 2 - much lower than the average Ad Server software cost.

Bottom line: SAS Intelligent Advertising for Publishers is more expensive than DoubleClick for Publishers.

Which software includes more/better features?

We've compared SAS Intelligent Advertising for Publishers Vs. DoubleClick for Publishers based on some of the most important and required Ad Server features.

SAS Intelligent Advertising for Publishers: We are still working to collect the list of features for SAS Intelligent Advertising for Publishers.

DoubleClick for Publishers: We are still working to collect the list of features for DoubleClick for Publishers.

Target customer size

SAS Intelligent Advertising for Publishers's typical customers include: Small, medium and large size businesses, and DoubleClick for Publishers's target customer size include: Small, medium and large size businesses.