Compare TextMagic and Plivo - May 2022

Shlomi Lavi

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Bottom Line: Which is Better - TextMagic or Plivo?

Plivo is more expensive to implement (TCO) than TextMagic, and TextMagic is rated higher (85/100) than Plivo (62/100). Plivo offers users more features (6) than TextMagic (0).

Looking for the right SMS Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

TextMagic Vs. Plivo

TextMagic: TextMagic is an SMS company based in the UK, with over 14 years’ experience in helping businesses improve communications and mobile marketing through sending and receiving text messages online.Delivering Text Messages since 2001.

Plivo: Plivo is a communications platform that enables businesses to connect, engage and interact with their customers. Plivo simplifies the notorious complexity of telecom by offering simple and enterprise grade building blocks. Plivos infrastructure handles billions of voice calls and messages every year from businesses around the world.

Who is more expensive? TextMagic or Plivo?

The real total cost of ownership (TCO) of SMS Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for TextMagic and Plivo.

TextMagic price starts at $0.04 per license , On a scale between 1 to 10 TextMagic is rated 2, which is much lower than the average cost of SMS Marketing software. Plivo price Has a free version , When comparing Plivo to its competitors, the software is rated 4 - lower than the average SMS Marketing software cost.

Bottom line: Plivo is more expensive than TextMagic.

Which software includes more/better features?

We've compared TextMagic Vs. Plivo based on some of the most important and required SMS Marketing features.

TextMagic: We are still working to collect the list of features for TextMagic.

Plivo: Dashboard, Mobile Access, Financial reporting, Data Analysis Tools, Collaboration Center .

Target customer size

TextMagic's typical customers include: SMBs, and Plivo's target customer size include: Small, medium and large size businesses.