Shlomi Lavi /
May 15, 2022
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Bottom Line: Which is Better - ViaMetric or Zapier?
ViaMetric is more expensive to implement (TCO) than Zapier, and Zapier is rated higher (94/100) than ViaMetric (88/100). Zapier offers users more features (3) than ViaMetric (0). There is a clear winner in this case and it is Zapier!
Looking for the right Social Media Management solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:
ViaMetric Vs. Zapier
ViaMetric: ViaMetric is a B2B demand generation firm that guarantees the number and quality of sales meetings it produces for clients. This is accomplished through the company’s digital direct marketing, web outreach and inside sales best-practices. Companies will not find a better 'lead' anywhere, guaranteed.
Zapier: Zapier (YC S12) solves integrations for web services. Zapier provides a simple web interface to sync data between web applications so non-technical users don't have to write a single line of code.
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Who is more expensive? ViaMetric or Zapier?
The real total cost of ownership (TCO) of Social Media Management software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for ViaMetric and Zapier.
ViaMetric price starts at $7,500 per license , On a scale between 1 to 10 ViaMetric is rated 6, which is similar to the average cost of Social Media Management software. Zapier price starts at $19.99 per month , When comparing Zapier to its competitors, the software is rated 6 - similar to the average Social Media Management software cost.
Bottom line: ViaMetric cost is around the same cost of Zapier.
Which software includes more/better features?
We've compared ViaMetric Vs. Zapier based on some of the most important and required Social Media Management features.
ViaMetric: We are still working to collect the list of features for ViaMetric.
Zapier: Data Import/Export, Basic Reports, Online Customer Support.
Target customer size
ViaMetric's typical customers include: Small, medium and large size businesses, Zapier is suitable for individuals and companies of all shapes and sizes that are looking for a solution to connect to popular webapps and automating them from one single solution.