Shlomi Lavi /
Jun 28, 2022
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Bottom Line: Which is Better - Zapier or MediaMath?
MediaMath is more expensive to implement (TCO) than Zapier, and Zapier is rated higher (94/100) than MediaMath (83/100). Zapier offers users more features (3) than MediaMath (0). There is a clear winner in this case and it is Zapier!
Looking for the right Enterprise Integration solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:
Zapier Vs. MediaMath
Zapier: Zapier (YC S12) solves integrations for web services. Zapier provides a simple web interface to sync data between web applications so non-technical users don't have to write a single line of code.
There's a secret language that lets web services (Evernote, Dropbox, Gmail...) talk to each other. The terrible tragedy is that this language is...
MediaMath: MediaMath (mediamath.com) is a global technology company that is leading the movement to revolutionize traditional marketing and drive transformative results for marketers through its TerminalOne Marketing Operating System™. A pioneer in the industry introducing the first Demand-Side Platform (DSP) with the company's founding in 2007, MediaMath is...
Who is more expensive? Zapier or MediaMath?
The real total cost of ownership (TCO) of Enterprise Integration software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Zapier and MediaMath.
Zapier price starts at $19.99 per month , On a scale between 1 to 10 Zapier is rated 6, which is similar to the average cost of Enterprise Integration software. MediaMath accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 Zapier is rated 6, which is similar to the average cost of Enterprise Integration software.
Bottom line: Zapier cost is around the same cost of MediaMath.
Which software includes more/better features?
We've compared Zapier Vs. MediaMath based on some of the most important and required Enterprise Integration features.
Zapier: Data Import/Export, Basic Reports, Online Customer Support.
MediaMath: We are still working to collect the list of features for MediaMath.
Target customer size
Zapier is suitable for individuals and companies of all shapes and sizes that are looking for a solution to connect to popular webapps and automating them from one single solution. and MediaMath's target customer size include: Small, medium and large size businesses.