Compare Switch and Flashtalking - Mar 2023

Shlomi Lavi

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Bottom Line: Which is Better - Switch or Flashtalking?

Switch is more expensive to implement (TCO) than Flashtalking, and Flashtalking is rated higher (92/100) than Switch (62/100).

Looking for the right Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Switch Concepts Ltd. Vs. Flashtalking, Inc.

Switch Concepts Ltd.: For the past two years, the Sunday Times, Hiscox and Tech Track 100 have named us the second fastest-growing technology company in the UK, and the fastest-growing ad technology company. So how do we do it? It’s complex, but simple at the same time. We use innovative software, intelligence and data analysis to understand the needs of Publishers a...

Flashtalking, Inc.: Flashtalking is an independent ad serving, tracking and technology company, providing best-in-class digital advertising products, service and support for online advertisers, key media buying and creative agencies. Our products lead the agency ad server market and facilitate the management, delivery and tracking of all forms of digital advertising a...

Who is more expensive? Switch or Flashtalking?

The real total cost of ownership (TCO) of Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Switch and Flashtalking.

Switch accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 Switch is rated 6, which is similar to the average cost of Marketing software. Flashtalking accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 Switch is rated 6, which is similar to the average cost of Marketing software.

Bottom line: Switch is more expensive than Flashtalking.

Which software includes more/better features?

We've compared Switch Vs. Flashtalking based on some of the most important and required Marketing features.

Switch: We are still working to collect the list of features for Switch.

Flashtalking: We are still working to collect the list of features for Flashtalking.

Target customer size

Switch's typical customers include: Small, medium and large size businesses,

Flashtalking marketing software is typically used by businesses in a wide range of industries that engage in digital advertising.