Shlomi Lavi /
Jul 15, 2022
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Bottom Line: Which is Better - Adobe Social or Instagram?
Adobe Social is more expensive to implement (TCO) than Instagram, and Adobe Social is rated higher (91/100) than Instagram (62/100). Adobe Social offers users more features (5) than Instagram (3).
Looking for the right Social Media Management solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:
Adobe Vs. Instagram
Adobe: Adobe is changing the world through digital experiences. For more than two decades, Adobe has been at the heart of making engaging experiences happen, and we fuel the content creation and delivery ecosystem in a way no other technology company can. nnWhether it's a smartphone or tablet app, a game, a video, a digital magazine, a website, or an ...
Instagram: Kevin Systrom (CEO, co-founder)
Kevin (@kevin) graduated from Stanford University in 2006 with a BS in Management Science & Engineering. He got his first taste of the startup world when he was an intern at Odeo that later became Twitter. He spent two years at Google - the first of which was working on Gmail, Google Reader, and other products and...
Who is more expensive? Adobe Social or Instagram?
The real total cost of ownership (TCO) of Social Media Management software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Adobe Social and Instagram.
Adobe Social price starts at $52.99 per month , On a scale between 1 to 10 Adobe Social is rated 4, which is lower than the average cost of Social Media Management software. Instagram price Has a free version , When comparing Instagram to its competitors, the software is rated 4 - lower than the average Social Media Management software cost.
Bottom line: Adobe Social cost is around the same cost of Instagram.
Which software includes more/better features?
We've compared Adobe Social Vs. Instagram based on some of the most important and required Social Media Management features.
Adobe Social: Facebook Integration, Content Templates, Template Creator, Twitter Integration, WYSIWYG App Builder.
Instagram: Data Import/Export, Basic Reports, Online Customer Support.
Target customer size
Adobe Social tries to do everything and fails in most. and Instagram's target customer size include: Medium and large size businesses.